Tag Archives for " branding "

December 7, 2017

What Is An Artist’s “Brand” Anyway?

branding

One of the things that an artist or band hears a lot these days is the need to promote “your brand” in order to get ahead in the current era of the music business. That’s all well and good, but you can’t promote your brand unless you know the definition of a brand in the first place. […]

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