Tag Archives for " Facebook "

How Fan’s Video Copies Sold Adele’s “Hello”

Hello video copies

We all know how powerful video can be when it comes to having a hit, but a recent analysis of Adele’s “Hello” by Pexeso really drives the point home that video copies play a huge part in fan awareness. The site tracked the hit song over a period of 101 days, starting on its October 22nd release […]

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How Video Views On Various Platforms Are Counted

video views

Video views are an important measurement for not only artists and bands, but record labels, advertisers and sponsors. A high number of views can lead to not only to label and sponsor interest, but also has a snowball effect of more viewers wanting to watch as well. When it comes to monetizing video views though, the problem […]

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September 30, 2016

Industry News Roundup For The Week Of 9/30/16

Music Industry News Roundup

Here’s the music industry news roundup from the week of Sept 30th, 2016. There’s a wide range of topics this week that run the gamut from album sales to social networks to acquisitions to bankruptcy, so let’s get to it. Adele gets her second Diamond album in the US. Her album 25 just went past the 10 […]

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September 29, 2016

Study Says To Use Facebook Live If You Want To Reach Millennials

facebook live millennials

If your audience is composed of millennials, then it’s time to start using Facebook Live, according to a new report by UBS. The company surveyed 2,000 U.S. consumers aged 13 and up on social media usage as well as video consumption and found that Facebook’s relatively new service is the go-to service for that age group, followed […]

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September 23, 2016

Music Industry News Roundup For The Week Of 9/23/16

Music Industry News Roundup

Here’s the music industry news roundup from the week of Sept 23rd, 2016. Streaming in the news again, but what else is new. It at the heart of the music industry’s evolution right now Will “flexible pricing” be in our streaming future? Don’t be surprised to see cheaper pricing tiers at all of the services, not that […]

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September 19, 2016

Here Comes Twitter Video Complete With A Revenue Share

twitter-video

Twitter video is a relatively new element for the service, and it’s being generous in that it’s will to share what it makes from it with content creators. What’s more the company is even giving the lion’s share to the people that make the videos as well. In an effort to boost a stagnant user base, Twitter […]

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1 Percent Of YouTube Channels Get 93 Percent Of The Views

Youtube - 1% get 93% of views

The numbers in total are staggering. To date, there are roughly 2 billion total videos on YouTube that have been watched a total of 39 trillion times, totaling 196 trillion minutes (or 400 million years) of time spent, according to Bernstein Research. What might be most interesting is that out of billions of videos, viewership tends to be […]

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