Tag Archives for " free tier "
Fully updated second edition of Social Media Promotion For Musicians features everything you need to know to market yourself, your band, or your music online. Includes new chapters on Instagram and Streaming Music Playlist marketing!
The major record labels seem to have it out for Spotify, but the platform is contributing mightily to their bottom lines. It’s been reported that the company has already paid $1.2 billion dollars in royalties to the music industry this year, and over $5 billion lifetime. The platform is paying out around $133 million per […]Continue reading
Gen Z is coming of age and they have a whole different take on communication than the generations before. Gen Z is generally defined with birth years ranging from the mid or late 1990s through the early 2010s or starting from the early 2000s. A study by the college marketing insights agency Fluent examined the […]Continue reading
Many fingers are being pointed at YouTube for not contributing much to label and artist bank accounts despite the enormous number of streams it generates. For instance, YouTube claims that it had 50% of the 317 billion streams last year, yet paid only a fraction of what the paid tier from Spotify paid. How much? […]Continue reading