Tag Archives for " Nielsen "
Nielsen has just completed a study analyzing the habits and lifestyles of U.S. music listeners on Instagram, and the results show that if you want want to reach music lovers, that’s one of the best platforms to use for promotion. What was determined? First of all, Instagram users are huge music fans, and show it with their […]Continue reading
Here’s the music industry news roundup from the last week. There’s much more diverse news than previous weeks, but streaming continues to dominate the conversation. Taylor Swift is the highest earning celebrity. The thing is, she didn’t get that way from selling music. She learned early that it’s the brand that sells. Elizabeth Warren has it in […]Continue reading
Nielsen’s latest music report is out and, as always, it’s very revealing about what we listen to in the U.S. Perhaps it’s biggest revelation is that, for the first time, old music (known as catalog sales) outsold new music in 2015. Catalog is defined as a music release that’s more than 18 months old. Of […]Continue reading