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Ariel Hyatt was one of the first in the PR world to realize the value of social media, and her Cyber PR agency has been helping artists and bands with their online presence ever since.
Now Ariel breaks new ground with her latest book called Crowdstart, which provides a step-by-step breakdown of how to launch a successful crowdfunding campaign. Ariel’s my guest on this week’s podcast to talk about what she’s learned in the sometimes confusing world of crowdfunding.
On the intro we’ll look at the streaming wars and how Spotify and Apple Music own the majority of the market at the moment, and how many believe that the latest generation of audio plugins are “cheating” in that they may allow you to bypass years of experience during mixing.