Billboard recently posted a very interesting article about 11 artists, some major, that still can’t be be found on a streaming network. While you have to admire that they stand for their principles, it does seem to be a somewhat dated view, since streaming has not only become a major source of income for previous holdouts like The Beatles, Pink Floyd, AC/DC and Led Zeppelin, but has also helped with their visibility and physical sales as well. Another major holdout in Garth Brooks just came in from the cold last week, with his exclusive deal with Amazon Music Unlimited.
So who are the holdouts? They may surprise you as they not all in the rock genre, who’s artists seem to make up the bulk of the pushback against streaming.
De La Soul
Of course, if you want to find bootleg copies of any of these artists, they’re certainly there, as is the user generated uploads on YouTube (although some of the above do have official videos on that platform). It’s also interesting to note that, with the exception of York, all of these artists have seen their best days behind them. Almost all current artists have grown up in a streaming environment and have no connection to the physical music business of the past, so they don’t know what they’re missing nor do they care.
Still, if these holdouts expect the music industry to return to the way it was, they’re sadly mistaken. The business constantly evolves and moves forward, and these artists should too.