Bobby Owsinski

Author Archives: Bobby Owsinski

Producer/Educator Mark Rubel, Microtime Audio, And YouTube’s Royalty Payout On My Latest Podcast

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My guest on the podcast this week is Mark Rubel, who’s produced thousands of recordings from his Pogo Studio for clients like Alison Krauss, Rascal Flatts, Fall Out Boy, Ludacris, Adrian Belew, Luther Allison, and many more. Mark also works as a consultant and legal expert witness in the fields of audio and copyright. He has taught audio, […]

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PR Maven Ariel Hyatt, Film Score Trends, And Guitar Environmental Issues On My Latest Podcast

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Music PR specialist Ariel Hyatt’s CyberPR agency just celebrated 25 years in business. Ariel and her company specialize in digital media campaigns for the music industry. She has spoken in 12 countries to over 100,000 creative entrepreneurs and is the author of five bestselling books on social media, marketing, and crowdfunding including Cyber PR for […]

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You’ll Be Surprised At Which Communication Activities People Feel Are Most Important

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There are so many ways to communicate these days. Social, radio, television, CDs, streaming, telephone, and direct messaging are just a few. All told there are actually 25 modern communication activities that we’re exposed to every day. But which ones do we consider important? And which ones do we pay the most attention to? That’s […]

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June 1, 2021

The Top 5 Musician Twitter Fails

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One of the things that my Social Media Promotion For Musicians book tries to instill is that the rules are different for an artist from a normal user on any social platform. If you’re using it to promote yourself or your music, you have to take a different approach. Sometimes musicians get a bit carried […]

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Terry Manning Part 2, TikTok Blowing Up With Gen-Z, And What Makes Music Universal On My Latest Podcast

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My guest on the podcast this week is part 2 with the legendary Terry Manning, who’s had successful careers as a record producer, audio engineer, photographer, composer, singer-songwriter, multi-instrumentalist, and visual artist. Over his career, Terry has worked on some huge hits with Led Zeppelin, ZZ Top, Otis Redding, Joe Walsh, Shania Twain, Al Green, Lenny Kravitz […]

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The New Era Of High-Fidelity Music Finally Begins With Apple Spatial Audio

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If you’ve read this blog for any length of time, you know that I’ve been predicting Apple would release its long-awaited high-fidelity music tier any time now. Of course, I’ve been predicting this for the past 5+ years, but with today’s announcement of the launch of its Spatial Audio service that prediction will finally come […]

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