October 23, 2025

Sync Licensing For The Digital Age With Grayson Sanders On My Latest Podcast

Grayson Sanders - Episode 595

On this week’s podcast episode, I talk with Grayson Sanders, CEO of Chordal, a sync clearing platform that’s simplifying how music gets licensed in the digital age.

Grayson shares how his background as a film composer led him to co-found a company tackling one of the music industry’s most painful problems: sync licensing.

We dig into how Chordal’s collaborative rights management is unlocking new revenue for artists, why TikTok is now licensing commercial music legally, and how AI-generated music is both a threat and a catalyst for deeper authenticity.

You’ll learn why “pre-cleared” libraries are broken, what instant licensing really looks like, and how Chordal is helping smaller projects license music once deemed inaccessible.

We unpack all of this in the latest episode

You can hear it at bobbyoinnercircle.com, or via Apple Podcasts, Amazon Music, YouTube Music, Mixcloud, Spotify, Deezer, TuneIn Radio, or RadioPublic.

Also, a video version of this podcast is now available on YouTube as well.

Enjoy the show!