TikTok Is Begging To Be Shut Down

As you well know, TikTok has been on fire for the last few years, especially when it comes to music promotion. In fact, the platform has been an obsession with some artists, managers and even record labels lately, even though the service is notorious for not paying its fair share of royalties to artists and […]

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Why It’s Harder Than Ever To Be An Indie Artist

It’s always been hard to make it as an indie artist, but many feel that it’s become harder than ever. While anyone who’s tried to collect a fan base and book gigs probably already feels this, the opinion is becoming more universal in nature among the indie artist community. Now, thanks to the Musician’s Census […]

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Life, Jingles,Aand New-Age Music With Cheryl Engelhardt on My Latest Podcast

In this week’s podcast episode, sit down with the brilliant Cheryl Engelhardt, a Grammy-nominated singer, composer, speaker, and career coach. Cheryl began her music career as an advertising and film composer in New York City, creating jingles for national ad campaigns. She then pursued a career as a pop/rock singer/songwriter and had songs in television […]

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What Viewers Really Want From YouTube Content

If you’re like everyone else who’s created YouTube content, you’re probably wondering why some videos are a resounding success with viewers while others never seem to hit the mark. YouTube wondered that too, so it embarked on a scientific study to discover how viewers perceive video content. It surveyed 12,000 viewers from markets around the […]

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YouTube Shorts Not So Short Anymore

Short videos have always captured our fancy even going way back to when Vine was still alive. Videos that are a minute or less are easy to consume, don’t get boring, and the algorithms that the video services employ these days are extremely addictive. But just about every short-form video platform can’t seem to stay […]

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Producer And Technologist Marcus “Bellringer” Bell On My Latest Podcast

In this week’s podcast episode, I sat down with producer, technologist and entrepreneur Marcus “Bellringer” Bell. Marcus has marketed, promoted, produced, remixed, written for, and mentored some of the world’s superstars and brands. His list of credits includes Nicki Minaj, Snoop Dogg, and Beyonce, as well as Discovery Network, Amazon, and Warner Bros, just to […]

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5 Keys To Promoting Your Music In 2024

Promoting your music isn’t easy primarily because it’s a moving target. What worked last year might be wildly outdated this year. The Major Label Artist Club analyzed some of the top performing artists and songs on TikTok and came up with a list of principles for promoting your music on social in 2024. Here are […]

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Classic Rock Meets Symphony Orchestra With Brad And Steve Thachuk On My Latest Podcast

In this week’s podcast episode, I sat down with two legends of the rock and classical music worlds, conductor Brad Thachuk and guitarist Steve Thachuk. Brad and Steve are the founders of Gravel Museum Music, an organization dedicated to preserving the rich legacy of rock music in the concert hall by presenting the repertoire with […]

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TikTok Music Shuts Down Before It Even Starts In the US

When TikTok Music was announced last year everyone in the music business wondered if it would eventually become a competitor to the likes of Spotify, Deezer or Apple Music. It turns out that we’ll never know because the service’s parent company ByteDance just announced that it would be shutting down in the few markets that […]

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The 10 Top Artists With The Most World Tours

Once you hit a certain level of popularity, playing live is the way to make the most money. This is not a new thing, as it’s always been the case date back to the 1950s and even before that, so it’s no surprise that some artists like to stay out on the road as much […]

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Don’t Look Now, But CDs Are Hot Again

If you thought that the death knell sounded for that round piece of plastic known as a CD, well, think again. The RIAA’s mid-year report just came out and it shows that CD sales are actually going up, while digital downloads are dropping like a rock. In fact, CDs now outsell digital albums by a […]

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How Noctil Is Changing the Game for Music Industry Professionals Everywhere | Jacob Varghese

In this week’s podcast episode, I sat down with the founder and director of the metadata management company Noctil, Jacob Varghese. Jacob has over 24 years of experience leading complex technology projects in the telecom, media, and entertainment industries with Fortune 500 companies.  When Jacob entered the music business, he wanted to solve technical challenges […]

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How Trigger Cities Can Help Your Music Go Viral

We all want our music to be heard by more people, so anyone that gets a song that “goes viral” is incredibly lucky to say the least. That said, there are certain cities throughout the world where music can catch on quickly and ripple out to surrounding communities at a scale that normally doesn’t happen […]

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Drummer And Motivational Speaker Mark Schulman On My Latest Podcast

In this week’s podcast episode, I sat down with someone you’ve already met before (in fact, he was one of the first people I interviewed on my podcast, specifically in episode 51), the amazing Mark Schulman. Mark is a world-class drummer and motivational speaker. He has played with rock n’ roll royalty, manning the drum […]

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The Top 3 Artists Targeted By Machine-Generated Music

It seems like the AI hype has died down a little, and all the fear and angst about artificial intelligence taking all of musician’s creativity has settled back into some degree of normality. That said, there are artists who appear to be suffering from machine-generated music, but they’re probably not who you think they are. […]

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