30 Ways To Keep Your Fans Interested Online
When it comes to success online, the secret is engagement. Any way that you can elicit a response from your fans and followers has to be used, but you can’t keep using the same thing over and over. Here are 30 ways (culled from 71 that Dave Cool posted on Hypebot) that you can keep those fans interested and reward them at the same time.
Music
1. Offer exclusive unreleased songs
2. Offer early access to songs/albums
3. Offer Access to full catalog (streams)
4. Offer Access to full catalog (downloads)
5. Offer Access to full catalog (FLAC & WAV)
6. Offer Albums/EPs on CD
7. Offer Albums/EPs on vinyl
8. Offer Albums/EPs on cassette
9. Offer Demos
10. Offer Live recordings
11. Offer Instrumental versions of songs
12. Offer Handwritten lyrics
13. Offer Pre-sales
14. Offer Discounts (can be a larger discount for higher tiers)
15. Let fans give feedback on songs in progress
16. Let fans vote on song direction
17. Let fans choose specific cover songs to record
18. Write custom songs for fans
19. Let fans vote on cover songs to record
20. Give fans producer credit on albums
21. Offer stem files
Merch
22. Offer Exclusive merch
23. Offer Signed posters
24. Offer Buttons, pins, stickers
25. Offer Pre-sales
26. Offer Discounts on merch / store items (can be larger a discount for higher tiers)
27. Offer Branded USB drive of all music, photos, or videos
28. Offer Postcards (signed / handwritten)
29. Offer Other art (paintings, photos, illustrations)
30. Let fans vote on merch design
The above tips provide plenty of different ways that any artist can keep their fans interested without ever repeating yourself. Dave also provides additional tips regarding videos, live, and even a special section for music teachers. You can find them all here.
