Bobby Owsinski
Author Archives: Bobby Owsinski
Bobby Owsinski
October 30, 2020
Ice Cream Truck Music, The 100th Anniversary Of The Theremin, And World Maestro Colin O’Donohoe On My Latest Podcast
My guest on the podcast this week is Colin O’Donohoe, who’s worked as a composer, conductor, band leader, drummer, flautist and audio engineer in the U.S., Japan, South Korea, Mongolia, Brazil and Turkey. In 2010, his Pangean Orchestra united instruments and musicians from around the world and gained international recognition to where he was nicknamed “World Maestro.” Colin also composes […]
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October 28, 2020
Streaming Might Not Be As Green As You Think
Anyone who is environmentally conscious believes that anything that eliminates something physical for something in the cloud is better. While this might be true in many situations, it’s not so much the case when it comes to music, which isn’t as green as you might think, according to a professor in musicology at Oslo University. […]
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October 23, 2020
Fake Streaming Artists, Producer Gareth Jones, And Mixing ITB Acceptance On My Latest Inner Circle Podcast
My guest on the podcast this week is producer/engineer Gareth Jones, who’s a pioneer in the use of cutting edge digital equipment, sampling technology, and synthesizers. Gareth produced five albums for techno innovators Depeche Mode and six albums for synth-pop superstars Erasure, and many more. As the mixer of John Foxx’s seminal album Metamatic, he realized that an artist could truly define his […]
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October 21, 2020
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How To Hire A Social Influencer
If you’re trying to reach teenagers, one of the best ways to do it is through a social influencer. Research has shown that 70% of teens trust social influencers more than traditional celebrities or even friends. If you have some great music or merch that you think needs exposure and you want to reach that […]
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October 20, 2020
How TikTok Recommends Videos #ForYou
TikTok is probably the hottest social service in the world right now and much of its success is because of its excellent AI-based algorithm. While we’ve discussed how this algorithm works in the past, TikTok itself has provided information about how it comes up with videos for your #ForYou feed. The Recommendation System Just about […]
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October 16, 2020
The Album Reimagined, Studio Designer Carl Tatz, And The Prophet 5 Reissued, On My Latest Podcast
My guest on the podcast this week is studio designer Carl Tatz, who went from being a studio owner in Nashville to designing studios, mixing rooms and listening rooms for some of the biggest clients in the world. He then took that to yet another level by developing his own technology and products. Carl wanted to make monitoring […]
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October 14, 2020
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Maximize Your Audience Engagement With These Instagram Post Tips
For many artists and bands, Instagram is the social platform of choice. That means that you’re looking to both engage and increase your audience by using the platform. The latest Instagram algorithm closely looks at the number of people who save your posts, however. This trumps any other engagement, so that’s what you should be […]
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October 13, 2020
Artists Could Make Just A Little More With Elimination Of The Controlled Composition Clause
Last week BMG took the unprecedented step of eliminating what’s known as the Controlled Composition clause from its artist contracts, a moved that shocked the industry. This means that BMG artists will receive just a little more in their pocketbooks if they still sell any physical product. The Controlled Composition clause has been a staple […]
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October 9, 2020
An Internet Minute, Recycled Plastics For Acoustics, And Producer Mark Plati On My Latest Podcast
My guest on the podcast this week is Mark Plati, who’s worked with a wide range of major artists including Prince, David Bowie, Janet Jackson, Talking Heads, Fleetwood Mac, the Bee Gees, The Cure and many others. Mark was initiated into the New York City music scene working under the tutelage of dance music legend Arthur Baker in […]
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October 7, 2020
7 Surprising Social Media Trends In 2020
Because of the news and our personal experience, we sometimes get a skewed idea of what a part of the world looks like. Nowhere is this more evident than with social media. Researchers from Edison Research have found a number of social media trends in their Infinite Dial 2020 report that bust many of the […]
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October 6, 2020
Led Zep Finally Win “Stairway To Heaven” Copyright Battle Thanks To Supreme Court
Talk about a long court battle, the “Stairway To Heaven” plagiarism lawsuit brought about by the estate of the late Randy Wolfe against the members of Led Zeppelin has finally come to an end. It concluded yesterday when the U.S. Supreme Court refused to hear the case, upholding a 9th Circuit Court of Appeals jury […]
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October 2, 2020
Neighboring Rights Royalties, Gibson Aging Technology, And Producer/Soma Breath Founder Niraj Naik On My Latest Podcast
My guest on the podcast this week is Niraj Naik, who’s a music producer and self-described renegade pharmacist from the U.K and founder of SOMA Breath, one of the fastest growing wellness movements fusing ancient techniques with modern science. Niraj is also the founder of Breathe In Beats, a music collective renowned for their legendary conscious music festivals. […]
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September 30, 2020
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5 Cool Tools For Finding Keywords That Help People Find You Online
When it comes to people discovering you online, keywords are vital in getting eyeballs on your content. Whether its your website, social media, store, or videos, the better the keywords, the more easily people will find you. Here are 5 tools that can be a big help in coming up with the right ones. First […]
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September 29, 2020
An Artist Might Find A Streaming Bot Tempting, But Beware
Streams and views are the lifeblood of a music artist. The more you have, the more money you can make and the greater your opportunities are. That’s why many artists feel that employing a streaming bot to jack up their numbers might be a good idea. But like any idea that seems good on the […]
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September 25, 2020
Music Piracy Evolving, Sony De-Emphasizing Electronics, And Engineer J.J. Blair On My Latest Podcast
My guest on the podcast this week is engineer, producer and musician J.J. Blair, who has a long list of engineering credits including Joe Bonamassa, Kelly Clarkson, Jeff Beck, the Black Eyed Peas, Keith Urban, Weezer, and many more. He’s also produced and mixed the Grammy winning record Press On, by June Carter Cash, engineered on the Grammy […]
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