When it comes to marketing on social media, musicians tend to not think too much about basics, and are content to post whatever they can. While this kind of random posting is far better than nothing, using just a big of strategy can really help boost your audience and engagement. One of the most basic […]
Continue readingOn my latest podcast episode: Listen to it the at BobbyOInnerCircle.com, or on Apple Podcasts, Amazon Music, Stitcher, Mixcloud, Google Podcasts, Spotify, Deezer, TunIn Radio, and RadioPublic. Enjoy the show!
Continue readingRight now every songwriter and composer is wondering whether they’ll ever work again now that ChatGPT and all of its competitors are now on the scene. While copyright law usually takes a long time to formulate and pass, the U.S. Copyright Office is being proactive and issuing some guidance on just what works and what […]
Continue readingOver the years, consumers have been increasingly frustrated by the so-called “junk fees” added to the cost of concerts, and all events for that matter. These fees often come in the form of service charges, processing fees, and facility charges, which significantly inflates the ticket prices beyond face value. The issue had reached such proportions […]
Continue readingOn my latest podcast episode: Listen to it the at BobbyOInnerCircle.com, or on Apple Podcasts, Amazon Music, Stitcher, Mixcloud, Google Podcasts, Spotify, Deezer, TunIn Radio, and RadioPublic. Enjoy the show!
Continue readingThere was a time a few years ago when a majority of the more vocal music pundits said that they just couldn’t see how the music industry could make it on streaming revenue alone. Then they said that there was no way that streaming would ever reach 100 million paid subscribers. Those predictions turned out […]
Continue readingWe just got word that for the first time in decades vinyl outsold CDs, which is a sign that the vinyl boom will continue. That said, there are some artists that sell a lot more of it than others, like Metallica for instance. In fact, the band sells so much that it just purchased its […]
Continue readingOn my latest podcast episode: Listen to it the at BobbyOInnerCircle.com, or on Apple Podcasts, Amazon Music, Stitcher, Mixcloud, Google Podcasts, Spotify, Deezer, TunIn Radio, and RadioPublic. Enjoy the show!
Continue readingToday audiences have notoriously short attention spans, but no one thought it could be this short. New York University researchers looked at why people love and hate different songs and found that they typically know if they like a song within a 5 brief seconds of listening. The researchers picked 250 songs from all different […]
Continue readingThe majority of people in the music business feel that the current royalty model used by Spotify and most other music streamers is broken, yet the user-centric model that tries to fix it hasn’t been much better, at least not yet. Believe it or not, the real agent of change in pop royalties might come […]
Continue readingOn my latest podcast episode: Listen to it the at BobbyOInnerCircle.com, or on Apple Podcasts, Amazon Music, Stitcher, Mixcloud, Google Podcasts, Spotify, Deezer, TunIn Radio, and RadioPublic. Enjoy the show!
Continue readingIf you’re past the age of 30, then you’ve probably noticed that you’re a lot less curious about new music than you used to be. And that will happen more and more as you age! We now not only have scientific evidence that this phenomena happens, but now we also know why. Taste Lock It […]
Continue readingThe sound of modern music is based on samples. Many times they’re legitimately licensed, credited or purchased, but there’s still a lot that are used without permission. This is easily accomplished by shifting the pitch or using the many modulators and saturation plugins that are available to make the sound virtually unrecognizable from its original […]
Continue readingOn my latest podcast episode: Listen to it the at BobbyOInnerCircle.com, or on Apple Podcasts, Amazon Music, Stitcher, Mixcloud, Google Podcasts, Spotify, Deezer, TunIn Radio, and RadioPublic. Enjoy the show!
Continue readingWhile TikTok is the red hot social platform today, it’s looking more and more that general use may be restricted or even banned before the platform runs through its popularity cycle. Following the U.S., other countries around the world are mandating that the app be deleted from all government devices because of heightened security concerns, […]
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