There’s A Lot To Learn From Amazon’s Email Template
One of the thing that artists, musicians and even labels constantly struggle with is how an email blast or press release should be formatted for best engagement. There are many different ways to do this, but if you’ve ever received anything from Amazon you know that what they do is particularly effective. It seems that […]
Continue readingIt’s A Shame, But Vinyl Manufacturer Rainbo Records Has Closed
Artists, record labels, and music trends come and go, but an unseen backbone of the music industry since 1939 has closed – vinyl manufacturer Rainbo Records. Rainbo has been the place to go for indies since there was such a thing. This was not only for artists trying to get their initial break like Husker […]
Continue readingDiscovery Networks Relents And Will Pay Composers What They’re Worth
There was a huge amount of outrage from the television composer community last month when Discovery Networks announced that it would no longer be paying composers for their back work, and everything going forward would be a buyout. The backlash was more than the channel group, which controls 20 popular cable channels including the Travel […]
Continue readingExtra Tracks Strategy, USC Diversity Study, And Groove U Founder Dwight Heckelman On My Latest Inner Circle Podcast
My guest on the podcast this week is Dwight Heckelman who, after a stint at Berklee College of Music, felt that music higher education needed to be held to a higher standard and would be a lot better if it were apprenticeship-based and relationship-driven. He called on his experience as a graduate of Belmont University, at major and […]
Continue readingAll The Attention Is On Spotify, But Amazon Music Is Coming On Strong
While Spotify is still seen as the 800 pound gorilla of the streaming world, its competitors are quietly catching up. Apple Music, for instance, now has more paying subscribers in the U.S. than Spotify, and Amazon Music recently announced that it passed 55 million paying customers as well. “Amazon Music kicks off 2020 by revealing […]
Continue readingHow To Add Your Lyrics To Facebook And Instagram
If you’re not already aware, both Facebook and Instagram offer the ability for users to add your song lyrics to their Facebook and Instagram Stories. While I’ve never considered that essential for music exposure (especially for an artist that isn’t adept at lyric writing yet), it can help in many cases so the feature shouldn’t […]
Continue readingArtificial Intelligence Shift Puts 50 DJs Out Of A Job At iHeart Radio
Unlike disruptions of the past that no one (especially the people most likely to be affected) saw coming, anyone who reads the news knows that artificial intelligence is affecting them now and will be even more so in the future. That become all too apparent for 57 humans who are now out on the streets […]
Continue readingWinter NAMM 2020 Overview On My Latest Inner Circle Podcast
This week on the podcast I take a quick look at the recent Winter NAMM 2020 exhibition that just finished in Anaheim. NAMM was certainly different this year as it felt renewed and actually had its first buzz-worthy product in a long time. During this week’s episode I’ll take a look at: the mood of the show […]
Continue readingSome 2020 YouTube Stats That You Should Know
Despite the naysayers, YouTube is not only holding its own these days but actually managing to grow. In fact, some of its numbers are pretty astounding. Let’s take a look at the latest YouTube stats as they come from the social distributor Hootsuite. YouTube has over 2 billion monthly users. Yep, it’s grown in the […]
Continue reading5 Tips On How To Address Negative Comments On Your Music
In the highly social online world that we live in, one thing’s for sure – at some point we’re going to receive negative comments on something. It’s bad enough when it’s about something we’ve posted but especially hurtful when it’s about our music. How you address those comments is extremely important if you don’t want […]
Continue readingOver 100 Artists Affected By Recording Theft
112 artists have been confirmed to have had their recordings directly stolen and then repurposed on fake artist accounts on various streaming services. The recording theft includes at least 831 total songs, of which 673 the website Saving Country Music has been able to identify. The stolen songs on the fake accounts have received more […]
Continue readingStreaming Slows, 13 Musical Emotions, And Engineer Dennis Moody On The 300th Episode Of My Inner Circle Podcast
Yes, it’s podcast #300! I never dreamed that it would go this long yet here we are, and it’s all thanks to listeners like you. I’ve said this many times and I really mean it – THANK YOU KINDLY for your support! My guest on the 300th podcast this week is Dennis Moody who’s the engineer of choice for […]
Continue readingAlbum Sales Were Really Down Last Year
The year-end report from Alpha Data, the data analytics platform formerly known as BuzzAngle that powers the Rolling Stone Charts, shows that album sales continue to fall at an alarming rate. Streaming has taken its toll on the venerable format, as its sales dropped by 23% from the previous year to just 93 million. To illustrate the […]
Continue readingThe Best Months Of The Year To Release New Music
Let’s face it, some times of the year are better to release new music than others. The problem is, sometimes this is way down the priority list when it comes to music creation, but it should be way up the list for proper marketing of it. Recently Randi Zimmerman posted on Hypebot about this topic, […]
Continue readingInstagram’s Growth Is Slowing, Which Is Bad For Artists
Instagram is a very fruitful social platform for most artists and bands since the majority of users are so into music. Although that sentiment hasn’t changed, it looks like the platform’s growth is slowing to single digits, which could mean trouble for artists who depend on it for exposure. While it’s still true that the […]
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