Music 3.0 Music Industry Blog - Page 82 of 123 - Producer and best selling author Bobby Owsinski's look at the new music industry and how social media plays a part in it.

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August 30, 2018

in Book Excerpt , Tips by Bobby Owsinski

Things For Artists And Bands To Write About Online

Things to write about on the Music 3.0 Blog

Just posting on any platform online just for the sake of having posts probably strategically isn’t a good idea. You want to post something that’s relevant to your music in some way so you can use it at least indirectly as marketing. Luckily, as a musician, you probably have plenty to write about. Here’s an […]

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#Social Media Promotion for Musicians

August 29, 2018

in Tips by Bobby Owsinski

You Can Learn A Lot About Font Psychology From Netflix

netflix font psychology on the Music 3.0 Blog

Fonts are a big part of our lives. Every piece of marketing that you’ll ever release probably has or will have at least a couple of fonts, so instead of just picking them at random because they look nice, it’s best to at least have an idea of the power they have. Each one has […]

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#marketing #Netflix

August 28, 2018

in Inner Circle Podcast by Bobby Owsinski

Vinyl Mastering Legend Ron McMaster On My Latest Inner Circle Podcast

Ron McMaster on the Music 3.0 blog

My guest on the Podcast this week is Ron McMaster, who recently retired from Capitol Records Mastering after 38 years with the company. During that time he specialized in cutting vinyl and mastered a wide variety of genres and artists that include everyone from Frank Sinatra to George Harrison, Radiohead, The Beach Boys, The Rolling Stones […]

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#mastering #Spotify

August 27, 2018

in Commentary by Bobby Owsinski

Should The Music Industry Be Worried About Teen Social Media Cord Cutting?

teen social media on the Music 3.0 Blog

We all spend an enormous amount of time online these days and for many of us much of that comes by way of our smartphones. In fact, studies indicate that the younger the demographic, the more likely they’ll be tied to their phones. That’s generally been a good thing for the music industry since streaming […]

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#Pew Research #social media #streaming music

August 24, 2018

in Music Industry News by Bobby Owsinski

Will Virtual Reality Concerts Actually Go Commercial?

Imogene Heap virtual reality on the Music 3.0 blog

Virtual Reality hit the streets with such promise but really hasn’t taken off the way that everyone had hoped and predicted. One of the reasons was that the bulky headsets just aren’t that appealing. The other is that there really wasn’t a “killer app” available, although for a while everyone thought that music might be […]

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#Imogene Heap #virtual reality

August 23, 2018

in Tips by Bobby Owsinski

11 Things Not To Forget When Calculating A Tour Budget

11 Things Tour Budget on The Music 3.0 Blog

We keep on hearing about how most of an artist’s money is made from touring and that’s true – but only if you’ve reached a certain level on the success ladder. For everyone else out on the road it’s all about hoping that you’ll make enough money just to cover your costs. The problem is […]

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#budget #touring

August 22, 2018

in Music Industry News by Bobby Owsinski

How Ad Blockers On Spotify Might Be Costing You Money

Spotify Ad Blockers on the Music 3.0 Blog

Spotify recently revealed that it had 2 million subscribers that were using ad blockers on its free tier. Since a user doesn’t pay anything to subscribe to that tier they’re subjected to ads that help pay for it and also return royalties to the artists. Someone who uses an ad blocker obviously doesn’t listen to […]

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#Spotify #streaming music

August 21, 2018

in Inner Circle Podcast by Bobby Owsinski

Blue Oyster Cult Guitarist Buck Dharma On The Latest Inner Circle Podcast

Buck Dharma on the Music 3.0 blog

You’ve undoubtedly heard the music from this week’s guest, because his band’s music has been on the radio continually somewhere in the world for the last 40 years or so. Buck Dharma is lead guitarist and one of the founders of Blue Oyster Cult. He also wrote and sang lead on some of their biggest […]

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#stream fraud #streaming music

August 20, 2018

in Music Industry News by Bobby Owsinski

Ticketmaster Will Shut Its Secondary Ticket Sites In Europe – Is The US Next?

Ticketmaster secondary tickets on the Music 3.0 blog

Everyone hates paying the inflated prices that secondary ticket sellers charge, but many customers feel they’re a necessary evil. If you want a seat, especially a good one, they’re probably the only game in town. But that may not be as true in Europe soon as Ticketmaster announced it will shut down its GET ME […]

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#concert tickets #Ticketmaster

August 17, 2018

in Music Industry News by Bobby Owsinski

Yes, There’s Now A Zillow For Song Royalties

Song Royalties app on the Music 3.0 blog

If you own a home you most likely know about Zillow, a website that makes it easy to find out how much your house, and others in the neighborhood, is worth on the current open market. It’s great if you’re buying or selling a home, or just for fun to play a “What if” game […]

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#royalties #Royalty Exchange

August 16, 2018

in Tips by Bobby Owsinski

5 Things You Need Before You Consider Music Publicity

Music publicity on the Music 3.0 blog

To many artists and bands, PR is some sort of mythical magic bullet. The thought is, “I’ll hire a publicist and then I’ll immediately be in all the music magazines, and the music bloggers will want to interview me, Spotify playlist curators will open up a slot for my music, and I may even get […]

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#Ariel Hyatt #publicity

August 15, 2018

in Music Industry News by Bobby Owsinski

Sony And Universal Make More Than $500k Per Hour From Streaming

Sony Universal Streaming on the Music 3.0 blog

The naysayers have always been so negative on the fraction of a cent payout that comes from a music stream, but it’s never been so evident that those small bits add up to something huge. Music Business Worldwide did the math after looking at both Sony Music and Universal Music Group’s financials for the beginning […]

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#Music Business Worldwide

August 14, 2018

in Inner Circle Podcast by Bobby Owsinski

Your Questions About The Music Modernization Act Answered On The Latest Inner Circle Podcast Episode

Daryl Friedman

I’ve gotten so many questions about the Music Modernization Act bill now making its way through Congress right now that I thought I’d bring on an expert to get us up to speed. Daryl Frydman is the Recording Academy’s chief industry and government relations officer based in Washington D. C. He’s also been with us […]

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#Daryl Friedman #Monster Cable #Recording Academy #vinyl

August 13, 2018

in Music Industry News by Bobby Owsinski

Spotify Escalates Its Battle With Apple Music With A New Samsung Agreement

Samsung Spotify deal on the Music 3.0 blog

Spotify and Apple Music have been locked in a back and forth battle for the hearts and minds of the music streaming business that increases in tempo a bit more seemingly every day. Until now, Apple has had the upper hand strategically over Spotify in that its music streaming division was just another reason to […]

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#Apple #Samsung #smartphones #Spotify #streaming music

August 10, 2018

in Music Industry News by Bobby Owsinski

Warner Music Group Sells It’s Spotify Stock And Gives 25% Back To Its Artists

Warner unloads Spotify stock on the Music 3.0 Blog

Warner Music Group recently sold all of its stake in Spotify for $504 million, and everyone expected that money to go right to the company’s bottom line and bypass its artists. That’s not the case though as Warners announced that it would allocate 25% of that income back to artists. Sounds like good news, right? […]

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#Sony Music #streaming music #Warner Music Group

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