When it comes to people discovering you online, keywords are vital in getting eyeballs on your content. Whether its your website, social media, store, or videos, the better the keywords, the more easily people will find you. Here are 5 tools that can be a big help in coming up with the right ones.
First of all, let’s look at exactly what a keyword is. A keyword is a word of great significance that best describes the content of your page, post, or video. You don’t need many to do the job (usually around 5), but the right ones will really help. Here are the tools that you can use to find exactly what you need.
KWFinder is a keyword research tool that will helps you identify the best long tail keywords to target – those that hit the sweet spot of high search volume and low competition. And it does it fast!
Ubersuggest, created by online marketing guru Neil Patel, offers a free service that shows how the keywords of your interest are being explored and suggest other words that can contribute to the construction of your content.
Answer The Public is a keyword tool that visualizes search questions and suggested autocomplete searches in an image called a search cloud. Categories consist of the 5 Ws, plus ‘how’, ‘can’, ‘are’, ‘which’ and ‘will’.
Ahrefs is a data-driven marketing toolset powered by a huge index of backlinks, keywords and content. It provides free SEO audits, backlink, and keyword data.
Keyword Tool is the best alternative to most other keyword research tools. The free version of Keyword Tool generates up to 750+ long-tail keyword suggestions for every search term. Unlike Google’s Keyword Planner or other tools, Keyword Tool is extremely reliable as it works 99.99% of the time. The best part is that you can use Keyword Tool for free, even without creating an account.
There are many more keyword tools available and many are free. Sometimes it’s best to use several and choose the keywords that they all identify as important. Whatever your strategy, these tools are invaluable when it comes to increasing your search ranking.