Category Archives for "Music Industry News"
Way back in the day there used to be only 2 ways you listened to music, either by radio or vinyl record. Slowly that expanded to cassette, CD, then television (like MTV when it first started). Today there are 9 ways that we consume music on a regular basis, according to the IFPI. Indeed, global […]
Continue readingEach generation is different and that’s abundantly obvious in a multitude of ways. The differences really jump out at you when it comes to audio listening habits though, as shown by MusicWatch. The company broke down these habits into 8 “audio clusters” that really crystalize the sweet spots for demographics that go beyond just age. […]
Continue readingForbes compiled its annual list of the top 10 highest paid entertainers worldwide, and while the list covers the entire entertainment community, it’s interesting to see the musical artists that made it. All told, these 10 made over $1.3 billion dollars combined last year. That’s not much comfort if you’re a musician, songwriter or artist […]
Continue readingIf you’re too attached to social media (it doesn’t matter which platform) it will destroy your mental health and that’s a fact. Fortunately it’s fairly easy to remain a sane user if you follow some common sense rules and manage to restrain yourself when necessary. Here are 8 Don’ts on social media compiled by social […]
Continue readingOn my latest podcast episode: Listen to it the at BobbyOInnerCircle.com, or on Apple Podcasts, Amazon Music, Stitcher, Mixcloud, Google Podcasts, Spotify, Deezer, TunIn Radio, and RadioPublic. Enjoy the show!
Continue readingWhen it comes to a streaming music service, everyone knows that Spotify has the most paid users, but does it have the most users? Surprisingly no, not by a long shot. When it comes to both combined paid and free music consumers in the U.S., YouTube comes out on top by a wide margin, as […]
Continue readingIt doesn’t matter if you’re an artist, band, songwriter or a musician, you need (and probably already have) an online presence. And it has to be strong. If not, it can be the difference between staying busy with gigs or sitting home practicing, or having your new video go viral versus sitting on YouTube gather […]
Continue readingOne of the things that TikTok users like most about the platform is that the video views were thought to be hard to game, especially by influencers and record labels. Although no one knew much about how the TikTok algorithm worked, it did seem to be somewhat democratized. Unfortunately, a new report from Forbes says […]
Continue readingWay back in the old music download days music piracy ran rampant and the music industry freaked out as a result. This caused a lot of irrational moves, the most egregious being lawsuits against its own customers. Once streaming came along the business released a sigh of relief because those big bad pirates were finally […]
Continue readingOne of the main drivers for music business success is how long you’re willing to hang in there. It’s obviously a lot easier to struggle through times of no money when you’re in your twenties than when you get older and have a family to worry about, but some lifers put that aside and continue […]
Continue readingJust when you thought that trends in music couldn’t get any crazier with super-short song clips on TikTok and Reels, we see yet another that might be confusing to some artists, and threatening to others. Sped up versions of both new and classic hits is now a thing on Spotify, TikTok and YouTube, and even […]
Continue readingIt’s bad enough that musicians, artists and bands are forced to do their own marketing by forever posting on social media, it’s even worse when you post and it doesn’t reach your audience. That’s why knowing the best times to post on the various platforms is so critical. If you’re going to do all that […]
Continue readingAs we kick off 2023 it’s a good idea to tighten up your online presence and your website is a great place to start. Let’s start with getting more quality eyeballs on your content. When you look at your website stats, do you see a lot of bounces or short visits? There are 10 reasons […]
Continue readingIf you’re like many musicians and artists and have finally committed to dipping your toe in the waters of TikTok, don’t let this post dissuade you. On the other hand, keep the following information in the back of your mind as well. The level of scrutiny of the platform has recently ratcheted up yet again […]
Continue readingThe music legends from the ’60s, ’70s, ’80s and even the ’90s are either at the point or past the point when they can tour, but there’s still a strong demand to see them and hear their music. There’s been talk about recreated shows from these legends via holograms or digital avatars, and it’s even […]
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