Category Archives for "Music Industry News"
June 19, 2020
New Grammy Rule Book, Orchestra Social Distancing, And Producer Kyle Hunter On My Latest Podcast
My guest on the podcast this week is Kyle Hunter, who started producing music for artists, but soon learned about the world of sync licensing and custom music. He also co-founded RhythmCouture, which now counts Forever 21, Vans, Calvin Klein, The NY Times and many more major brands among their clients. The company also has a large music […]
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June 18, 2020
You Can Now Add Audio Clips To Twitter
Twitter is one of those social networks that you either love or hate. For many artists, it’s an important link to their fans. For others, it’s just seemingly endless drivel. The one thing you can’t accuse the company of any more is standing still though. In a rollout to selected users, Twitter has now added […]
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June 16, 2020
Virus-Related Venue Closures Will Affect The Music Business For Years To Come
Music has changed a lot in recent years in that someone recording in their bedroom can rocket to concert stages in front of 20,000 people while skipping the grind of constant touring in small to medium size venues. Yes, jumping the entire start-up phase of artistry occurs now now than it ever did in the […]
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June 12, 2020
TikTok And Kids, Mic Custom Shop, Gibson Sells Stanton, And Mixer/Producer David Cole On My Latest Podcast
My guest on the podcast this week is David Cole, who started his career as a staff engineer at the famous Capitol Studios in Hollywood, learned the lost art of vinyl disk mastering there, and worked his way up to staff producer at Capitol and MCA Records before going freelance. David’s had a lot of great studio experiences […]
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June 11, 2020
The Best Facebook Video Strategy For 2020
Facebook is increasingly become a video platform with 15% of all its content now in video form – and that number is still growing. Indeed, videos are becoming critical to artists, bands and musicians to reach their fans on the platform. That’s why it’s important to have a coherent video strategy that’s up to date. […]
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June 9, 2020
Web Vitals Are A New Way To Measure The User Experience For Your Site
It doesn’t matter if you’re a songwriter, artist, band, record label, publisher, marketing company or any other entity in the music business, if you have a website (and you should) you want it to rank high in a Google search. The platform’s search algorithm is said to be very complex and a secret though, but […]
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June 5, 2020
Charts Vs. Listeners, Studios Reopening, And CD Baby’s Kevin Breuner On My Latest Podcast
My guest on the podcast this week is Kevin Breuner, who’s the SVP of Marketing for CD Baby, the host of their DIY Musician Podcast, and author of a host of helpful articles on the company’s DIY Musician blog. Kevin has spent over 20 years working in the music business, both as an artist and an industry professional. […]
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June 4, 2020
Latest Streaming Numbers Show They’re Coming Back During COVID-19
Streaming numbers took at big hit in March during the beginnings of the coronavirus pandemic, but the latest Nielsen numbers show that not only are they coming back to normal, but doing even better than before. MRC Data’s fourth COVID-19 survey found that the early scare of dropping was only temporary. This is what was […]
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June 2, 2020
Investment In New Video App Zynn Is Another Tencent Puzzle Piece
TikTok and its parent Bytedance have been riding high lately, having a hand in launching multiple worldwide hits while posting revenues of over $17 billion, not to mention more than $3 billion in net profit. The company also made a big splash last week, announcing that it entered into a 10 year agreement to lease […]
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May 29, 2020
Gaming Spotify, Touch-Sensitive Laptop, And Bassist Stu Hamm On My Latest Podcast
My guest on the podcast this week is Stu Hamm, who’s one of the world’s premier bass players and clinicians. His unique and innovative two-handed tapping technique proves that even the bass can be a solo instrument in the hands of a virtuoso player. Stu has recorded and toured with a who’s who of guitar heros, including Steve […]
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May 28, 2020
How Word Of Mouth And The Theory Of 22 Works Online
Word of mouth always has been, and still is the most trusted form of promotion available, regardless of whether it’s in-person or online. The only difference is that it’s so much more powerful when done online, as outlined in this excerpt from the latest 3rd edition of my Social Media Promotion For Musicians handbook. Imagine […]
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May 26, 2020
TikTok’s Augmented Reality Ad Format Could Disrupt Several Industries At Once
Healthcare, education, commercial real estate, and retail are just a few of the industries that appear to be on the verge of major disruption in the wake of COVID-19. There’s another one that appears to be headed that way as well, but it has nothing to do with a virus. That’s advertising and it may […]
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May 22, 2020
The First Socially-Distanced Concert, Slick Quarantine Band Videos, And Zack O’Malley Greenburg On My Latest Podcast
My guest on the podcast this week is My guest today is Zack O’Malley Greenburg, who’s a senior editor of media & entertainment at Forbes and author of four excellent music oriented business books. His latest, A-List Angels, is how a band of actors, artists and athletes cashed in on the latest tech boom and changed the face […]
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May 21, 2020
Facebook Finally Gets Into eCommerce With “Shops”
If you thought that Facebook couldn’t possible get any bigger or more powerful you were wrong. The company has never quite figured out a way to participate in ecommerce until yesterday’s announcement of “Shops,” which will finally bring online shopping to both Facebook and Instagram. According to the company, ““Facebook Shops make it easy for […]
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May 19, 2020
Physical Product Is Still The Chink In The Armor Of The Recorded Music Business
The recent release of the IFPI’s annual Global Music Report brought the news that the industry was back on the right side of $20 billion. While streaming growth had slowed a bit from previous years, revenue from that part of the business was still up 23% over the previous year. As you’d probably expect, there […]
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