Music 3.0 Music Industry Blog - Page 73 of 118 - Producer and best selling author Bobby Owsinski's look at the new music industry and how social media plays a part in it.

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November 8, 2018

in Book Excerpt , Tips by Bobby Owsinski

Want More People At Your Gigs? Don’t Be Afraid To Send Gig Reminder Emails

Gig Reminder Emails on the Music 3.0 Blog

Artists and bands need to make their fan base aware of any upcoming gigs. A single email isn’t enough to get the word out, but many artists are afraid to send out more. Here’s an excerpt from the second edition of my Social Media Promotion For Musicians book that outlines a gig reminder strategy that has proven […]

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#gigs #Social Media Promotion for Musicians

November 7, 2018

in Social Media News by Bobby Owsinski

Is The Power Of The Playlist Overblown?

Playlist Power on the Music 3.0 Blog

It’s not uncommon to day to find an artist that will spend a great deal of time, energy and even money to get a placement on one of Spotify’s major playlists. The current consensus in the business is that a playlist appearance can make a career, but is that really the reality? An example that’s […]

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#Apple Music #playlists #Spotify

November 6, 2018

in Inner Circle Podcast by Bobby Owsinski

Bassist Paul ILL, Social Media Mistakes, And Headphone Market Share On My Latest Inner Circle Podcast

Paul ILL on the Music 3.0 Blog

My guest today on my Inner Circle Podcast is one of my oldest and dearest friends – Los Angeles studio bass player Paul ILL. Through the years Paul has played with a wide variety of great artists both in the studio and on the road, including Tina Turner, Pink, Gwen Stefani and Alicia Keys, and […]

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#headphones #social media #studio musician

November 5, 2018

in Music Industry News by Bobby Owsinski

Spotify Turns A Profit And Adds More Paying Subscribers

Spotify Profit on the Music 3.0 Blog

There’s good news for Spotify on a couple of fronts, but it may not be as cheery as it looks. Spotify reported that it has grown its paid subscriber base to 87 million, and actually made $56 million in Q3 of 2018. On the surface this looks great but underneath the numbers there’s a reality […]

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#streaming music

November 2, 2018

in Music Industry News by Bobby Owsinski

10 Great But Under-Appreciated U.S. Music Cities

Under-appreciated music cities on the Music 3.0 Blog

When artists and bands think of “music cities” the ones that immediately come to mind are the big 5 – New York City, Los Angeles, Nashville, Seattle and Austin. There are other cities that have great scenes that don’t come immediately to mind though. Flypaper put together a list of 10 and ranked them, although […]

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November 1, 2018

in Book Excerpt , Tips by Bobby Owsinski

10 Steps To The Ultimate Optimized YouTube Video

YouTube Video Optimization on the Music 3.0 Blog

What good is making a video if no one sees it? Regardless of how well-made your video is, that’s what can happen if you just post it without thinking about how to optimize it first. Here are 10 steps to optimize your video on YouTube so it has the best chance of being seen by […]

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#Social Media Promotion for Musicians

October 31, 2018

in Music Industry News by Bobby Owsinski

SoundCloud Changes Its Contract Terms After Artist Pressure

SoundCloud contract on the Music 3.0 Blog

In this era of big business its seems to be the norm when the contract terms favor the company rather than the user, even to the detriment of the user. Usually we blindly accept those terms, but if the latest SoundCloud kerfuffle proves anything, it’s that fighting back can sometimes bring about some needed change. […]

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#streaming music

October 30, 2018

in Inner Circle Podcast by Bobby Owsinski

Behind-The-Scenes Of My Inner Circle Podcast: How Things Really Work And Why

Inner Circle Podcast image

This week I’m going to do something totally different on the podcast. I get a lot of questions about how the Inner Circle Podcast works, so I’m going to answer them all and more. No guest, no news, just pure behind-the-scenes. We’ll cover the almost accidental nature of how the podcast began, why it stays […]

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#Bobby Owsinski #Bobby Owsinski's Inner Circle Podcast #podcast

October 29, 2018

in Music Industry News by Bobby Owsinski

The Reasons Why Rock Is Still King On The Concert Circuit

Rock Concert on The Music 3.0 Blog

If you were to believe the music press, the only thing in music that’s hot these days is hip hop. While that may be true when it comes to the charts, rock is far from dead when it comes to the concert circuit, and in fact clobbers most other music genres in terms of ticket […]

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#concert tickets #concerts

October 26, 2018

in Music Industry News by Bobby Owsinski

Getting On A Spotify Playlist Just Got Easier

Spotify Playlist on the Music 3.0 Blog

Getting a placement on a Spotify playlist can be career changing as suddenly millions of people can be aware of you and your music, but until now the chances of that happening were extremely slim if you weren’t on a major label. The company has been trying to democratize its service though and making its […]

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#playlists #Spotify

October 25, 2018

in Social Media News , Tips by Bobby Owsinski

How Keywords Affect Your Site Ranking

Search Engine Optimization or SEO isn’t as big as it once was in terms of one’s Internet presence, but it’s still important. Today social media has taken the spotlight off SEO, and some artists and musicians no longer even have a website (a big mistake in their strategy). That said, you still want your website […]

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#keywords #search #search ranking #SEO

October 24, 2018

in Music Industry News by Bobby Owsinski

Study Finds That The Smart Speaker Does Indeed Impact Music Consumption

To the surprise of no one, a new study finds that the smart speaker trend is impacting music consumption in a big way. A new study by AudienceNet of people over the age of 16 looked at exactly how each age group is consuming music and by what distribution source. Those that own a smart […]

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#radio #smart speaker #streaming music #study

October 23, 2018

in Inner Circle Podcast by Bobby Owsinski

Spotify Payouts, Nano-Membrane Audio, And Composer Michael Raphael On My Latest Inner Circle Podcast

Michael Raphael on Bobby Owsinski's Music 3.0 Blog

My guest today is guitarist Michael Raphael, who started his career in the 80s hair metal band Jailhouse but turned his experience into a career first as a hit songwriter and later as a television composer. Along the way he’s worked as a songwriter/producer for Disney Records and Disney Mania, and as one of the main […]

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#nano-membrane #royalties #Spotify #streaming music

October 22, 2018

in Streaming Music by Bobby Owsinski

Will Streaming Music’s Growth Change Streaming Music?

Streaming Music on the Music 3.0 Blog

It seems like yesterday that many pundits were scratching their heads about how the music industry could ever reach 100 million paid streaming music subscribers, yet here we are knocking on the door of twice that and more. In fact, Futuresource ConsultingÂ Â that those subscription numbers will reach 235 million by the end of the year. […]

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#family plan #piracy

October 19, 2018

in Music Industry News by Bobby Owsinski

Warner Music Launches WMG Boost To Invest In MusicTech Startups

WMG Boost on the Music 3.0 Blog

You can tell that the music industry is back in the money when the major record labels decide to spread some of their cash around. To that end, Warner Music announced that it has launched WMG Boost in order to invest in music-related tech startups. Although no exact figure on exactly how much money is […]

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#Capitol Records #music tech #Universal Music Investments #Warner Music

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