Archive
Monthly Archives: November 2017
November 30, 2017
- in Tips by Bobby Owsinski
5 New Instagram Metrics To Be Aware Of
It’s been proven over and over that Instagram has a huge music audience, and if the platform is a part of your social toolkit, then you’ll want to know about a few recent changes. Instagram has incorporated several new metrics, and a number of them are essential to gauging your success on the service, and […]
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November 29, 2017
Music 360 Report Finds That More And More People Create Their Own Playlists
Playlists are clearly becoming the next big thing online as nearly three-quarters of those who stream music in the U.S. create their own online lists both for themselves and others. More than half of all music listeners create playlists, and 32% share their lists with others, up from 24% in 2016, according to Nielsen Music’s […]
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November 28, 2017
Television Audio Engineer Jeri Palumbo On My Latest Inner Circle Podcast
Jeri Palumbo is a television broadcast engineer, audio mixer and RF tech who’s worked on hi-profile sports shows for more than 25 years. She’s been part of the TV audio team for all of the most celebrated sporting events, including the Super Bowl, NBA and NHL playoffs, and most recently, the World Series. Not only […]
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November 27, 2017
Distribution And Label Service Company Ditto Music Expands
There are plenty of music aggregators that will get to songs to all the streaming platforms, and Ditto Music is one of the least expensive ones. At $19 a year for unlimited uploads, it’s hard to go wrong. The company does so much more though, as it’s becoming a bigger player in “label services,” and […]
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November 24, 2017
Spotify Adding A Ton Of Jobs And Still Acquiring Companies
For a company that can’t yet turn a profit, Spotify is sure acting like one. It keeps on hiring more people and renting super expensive office space like it’s going out of style. Word comes that it will soon double its UK workforce of 200 people, and that it just rented about 60,000 square feet […]
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November 23, 2017
- in Uncategorized by Bobby Owsinski
Happy Thanksgiving!
To all my friends and readers, I wish you a happy holiday. I truly appreciate your support and I am humbled and honored that you take the time out of your busy day to read my musings. It’s a good day to take some time off, eat a nice meal, have a cocktail and watch some […]
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November 22, 2017
Vetz Allows You To Own A Piece Of Drake’s Music
If you ever wanted to own a piece of an artist’s music, or have your fans own a piece of yours, it’s now possible thanks to a company called Vetz.co. Vetz has set up a system called an ISO (Initial Song Offering) so that an artist can raise some cash by selling ownership in a […]
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November 21, 2017
Artist Manager Nicholas Mishko On My Latest Inner Circle Podcast
Nicholas Mishko is an artist manager who brings a blend of old school wisdom to modern management. After a stint at Abkco Music and Records in the New York watching deals for music by legacy artists like The Who and Rolling Stones, Nicholas was well armed for negotiating recording and publishing contracts. That’s a skill […]
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November 20, 2017
Despite Predictions, Blockchain Will Not Be The Future Of The Music Industry
Just about every month for the past couple of years there’s been an article or post by a major publication about how blockchain technology is going to revolutionize the music business. It’s supposedly the savior of the industry because finally “artists will get paid,” record labels will be able to charge CD-level prices again, and […]
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November 17, 2017
UnitedMasters Aims To Be A Record Label Alternative
If you’re an artist, there’s less and less of a need to be with a record label today, since so much of what a label once provided can now be accomplished on a DIY basis. What record labels are really good at though, is turning an artist into a superstar, since the infrastructure required for […]
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November 16, 2017
- in Book Excerpt , Tips by Bobby Owsinski
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The 1000 True Fans Theory Explained
In the latest version of my Music 4.1: A Survival Guide For Making Music In The Internet Age book I explain that making a living in music is considered the new success, as we shift our priorities to DIY. That said, the way that’s accomplished is by have a group of core fans. In the following excerpt […]
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November 15, 2017
LyricMerch Allows Fans To Print Their Favorite Lyrics On Merch
Here’s an idea that makes you wonder why it took so long to come about. A new company called LyricMerch allows you to print your favorite song lyrics on a range of products that include coffee mugs, T-shirts and even shower curtains. The company is a subsidiary of LyricFind, a lyric licensing company with a […]
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November 14, 2017
Mastering Engineer John Greenham On My Latest Inner Circle Podcast
My guest on this week’s podcast is Mastering engineer John Greenham, who has won 3 Grammy’s and been nominated for 6 others. His client list includes work for Katy Perry, Mary J Blige, Ice Cube, Jennifer Lopez, Sam Smith and many more. We spoke at length about mastering via phone from his studio in in […]
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November 13, 2017
Can A Lip-Syncing Site Be Worth $800 Million?
If you’re a musician then you probably aren’t aware of lip-synching site Musical.ly. After all, why pretend to create music when you’re able to do it for real? That’s said, there are millions of people everywhere who find doing short clips of themselves lip-syncing to hit songs is a lot of fun – 200 million of […]
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November 10, 2017
The Main Studio Rule And How It Affects Local Radio Stations
In 1934 the FCC instituted a rule that a radio station had to have a main studio within its transmission area that also had to be accompanied by a full-time staff during business hours. While this rule might have been a boon to local radio for much of the last century, it’s been somewhat of a […]
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