Music 3.0 Music Industry Blog - Producer and best selling author Bobby Owsinski's look at the new music industry and how social media plays a part in it.

Your Social Media Marketing Guidebook

Fully updated second edition of Social Media Promotion For Musicians features everything you need to know to market yourself, your band, or your music online. Includes new chapters on Instagram and Streaming Music Playlist marketing!

Facebook Signs Another Music Licensing Deal

Music Licensing on the Music 3.0 blog

Facebook isn’t in the music streaming business yet, but it sure looks like it’s going that way. The platform recently signed another music licensing deal, this time with ICE Services, which is a licensing group and copyright database that represents PRS in the UK, STIM in Sweden and GEMA in Germany. The deal covers not only Facebook, but Instagram, Oculus and Messenger […]

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Spotify Gets Legally Scammed From Bulgaria

Spotify Soulful Music Playlist from Music 3.0 blog

It’s not everyday that you hear of a big tech company getting scammed, but when it’s done legally it’s especially unusual. A report in a recent Music Business News described how someone from Bulgaria used a pair of playlists to take as much as a million bucks in royalties from music tech giant Spotify. Here’s […]

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February 20, 2018

Music Biz Pros Steve Marcone And David Philp On My Latest Inner Circle Podcast

Managing Your Band at Bobby Owsinski's Music 3.0 blog

Dr. Stephen Marcone is Director of the Music Management Programs and David Philp is a professor of Music and Entertainment Industries at the William Paterson University of New Jersey, which has one of the best music business programs in the country. They’ve also collaborated on the 6th edition of Steve’s excellent book Managing Your Band. […]

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Universal Music Making Close To $18 Million A Day

Universal Music Group revenue from Bobby Owsinski's Music 3.0 blog

The recorded music business is definitely feeling better these days as all the major labels have reported big increases in revenue recently. The latest of these is Universal Music Group, who reportedly saw an income stream of close to $18 million every day in 2017. This represents a sales increase of around 11% from the […]

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Inane Lyrics Won’t Receive Copyright Protection

copyright at the Music 3.0 Music Industry blog

If you expect your lyrics to be protected by copyright, you’d better make sure they say something “creative,” according to a judge’s ruling in a copyright infringement battle over Taylor Swift’s 2014 #1 hit “Shake It Off.” Two songwriters, Sean Hall and Nathan Butler, had filed a lawsuit in federal court in Los Angeles last year stating […]

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Does Your Website Have A Booking Section?

website booking section

One of the things that’s vital to getting your band gigs is a booking section on your website that provides all the information that a promoter needs to answer both pre and post booking questions. This excerpt from the 2nd edition of my Social Media Promotion For Musicians handbook outlines the details that are particularly […]

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February 14, 2018

Facebook Appears To Losing Young Users To Snapchat

Facebook Snapchat

Every few months there’s a new study that finds that Facebook is losing the youngest generation to some other social network. In the meantime, the network giant just gets larger and stronger. This latest study from research firm eMarketer states that less than half of U.S. Internet users ages 12 to 17 will use Facebook […]

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February 13, 2018

Inner Circle Episode #200 – The 4th Year Anniversary Show With Engineer Dennis Moody

Dennis Moody

I want to start out by saying, “Thank you kindly!” This episode (#200) marks 4 years of the Inner Circle Podcast, and it never would have gotten this far if not for your support. Actually, I never would have even considered doing my own podcast (since I was and still am a panel member on […]

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February 12, 2018

Sony Launches A New EDM Label Liquid State In China

Sony and Tencent Liquid State on the Music 3.0 blog

China is becoming a hot place for music, as Western influences gradually seep into the country. Last year hip-hop became a dominant force in Chinese music (although mostly with Chinese artists, not American imports) and now it looks like electronic music is hitting there too. As a result, Sony Music has launched a new label […]

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Believe It Or Not, Apple Music Is About To Surpass Spotify In The US

Apple Music

When we look at streaming subscriber numbers, it always looks as if Spotify is in a commanding lead with over 70 million paid users as compared to Apple Music’s 36 million. But as we’ve seen so many times before, statistics can be deceiving. According to an article in the Wall Street Journal (subscription required to […]

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February 6, 2018

Music Licensing Expert Chris SD On My Latest Inner Circle Podcast

Chris SD

Chris SD is a music producer who’s worked on 5 albums that have won Juno Awards (Canada’s Grammys) among his 7 nominations, and he was also nominated as Engineer Of The Year in 2012. He’s a clever guy who came up with the idea of starting an online recording studio that brings world-class talent to […]

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YouTube Introduces Official Artist Channels

YouTube official artist channel

Up until now, official artists video channels were part of the record label-owned Vevo, much to the chagrin of Google-owned YouTube, but now the platform is fighting back by launching its own version of artist channels. Starting this week all unofficial channels will be consolidated into one YouTube artist destination. Vevo stands for “Video EVOlution” and […]

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