Your Social Media Marketing Guidebook

Fully updated second edition of Social Media Promotion For Musicians features everything you need to know to market yourself, your band, or your music online. Includes new chapters on Instagram and Streaming Music Playlist marketing!

Tag Archives for " streaming music "

Music Industry News Roundup For The Week Of 4/21/17

Music Industry News Roundup

Here’s the Music Industry News Roundup for the week ending on April 21st, 2017. Spotify was much in the news this week, but there were a lot of other significant news stories as well. Let’s get into it. Is the end of the free streaming tier near? It might be coming soon, especially if the music industry […]

Continue reading

With 32 Million Subscribers Apple Music Is Challenging Spotify As Streaming Leader

Apple Music

We keep reading about Spotify having more paid subscribers than just about any other service at 51 or so million, but it looks like Apple Music is not only catching up, but surpassing the service in many areas. A new survey from the media measurement company Verto Analytics actually puts Apple Music at the top […]

Continue reading

The Reason Why YouTube Pays Artists So Little

YouTube user generated content

The recorded music business is rejoicing at the fact that after more than a decade, it finally has some strong revenue growth. The best part is that the growth looks like it will continue, as paying for streaming has finally gone mass market and listeners have seem the light of the benefit of paying at […]

Continue reading

Music Industry News Roundup For The Week Of 4/7/17

Music Industry News Roundup

Here’s the Music Industry News Roundup for the week ending on April 7th, 2017. It’s been another big week in the world of streaming, but there’s other news as well. Let’s get into it. Streaming is now making more money than downloads ever did. And Steve Jobs said it would never happen. Some good charts and comparisons here, […]

Continue reading

Music Industry News Roundup For The Week Of 3/10/17

Music Industry News Roundup

Here’s the Music Industry News Roundup for the week of March 10th, 2017. Nothing major, but a lot of interesting business tidbits this week. Let’s get into it. Streaming music is a bad business according to this article. It is if that’s the only product you have. As I’ve explained before, it’s a loss-leader for Apple, Amazon and […]

Continue reading

Music Industry News Roundup For The Week Of 2/3/17

Music Industry News Roundup

Here’s the Music Industry News Roundup for the week of February 3rd, 2017. This has been a big week for social media changes, but there are still some interesting record label-related developments. Let’s get into it. Sony earned $1.2 billion from streaming last year. It still made more from physical sales, but not by much. Streaming is changing […]

Continue reading

If You Want To Reach Music Fans, Go To Instagram

Instagram logo

Nielsen has just completed a study analyzing the habits and lifestyles of U.S. music listeners on Instagram, and the results show that if you want want to reach music lovers, that’s one of the best platforms to use for promotion. What was determined? First of all, Instagram users are huge music fans, and show it with their […]

Continue reading
November 9, 2016

Why Does A Big Arms Dealer Own A Piece Of Pandora?

Lockheed-Martin invests in Pandora

It’s safe to say that if you’re involved in music, the last thing you think about is making war. That’s why it comes as a great surprise to discover that the world’s largest arms dealer, Lockheed-Martin, owns 184,000 shares of Pandora worth almost $2 million. To be sure, this is a drop in the bucket […]

Continue reading

Neil Young Gives In And Puts Music Back On Streaming Services

Neil Young

Neil Young pulled his music off of every streaming service in 2015 because of the poor sound quality in favor of his own Pono service, but in a reversal, now he’s back. Although last May his music was made available on Tidal, now it can be found on both Spotify and Apple Music. Pono was […]

Continue reading
October 24, 2016

11 Popular Artists Still Not Streaming

Bob Seger 2013

Billboard recently posted a very interesting article about 11 artists, some major, that still can’t be be found on a streaming network. While you have to admire that they stand for their principles, it does seem to be a somewhat dated view, since streaming has not only become a major source of income for previous […]

Continue reading

Amazon’s Actually Losing Money From It’s New Music Service

amazon-losing-money

The major record labels are adamant about keeping the price of a music streaming subscription at $9.99 per month, regardless of the platform, so it was a great surprise last week when Amazon announced that its new Amazon Music Unlimited service was priced at $7.99 per month for Amazon Prime members. It turns out that the […]

Continue reading

Don’t Be Fooled By Amazon Music Unlimited’s Price

amazon music unlimited

Amazon has finally launched it’s long awaited stand-alone streaming music service and it’s called Amazon Music Unlimited. On the surface it has a number of interesting features that differentiate it from the other major streaming services, but one has to wonder whether potential users will find them compelling enough to subscribe. Perhaps the service’s biggest […]

Continue reading

Spotify’s Paid Over A Billion Dollars To Record Labels This Year

spotify royalty payments

The major record labels seem to have it out for Spotify, but the platform is contributing mightily to their bottom lines. It’s been reported that the company has already paid $1.2 billion dollars in royalties to the music industry this year, and over $5 billion lifetime. The platform is paying out around $133 million per […]

Continue reading