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Understanding Your Fanbase
Your place in our current music world is totally dependent upon the development, care, and feeding of your fanbase, and this excerpt from my Music 4.1 Internet Music Guidebook will help you better understand your audience so you can grow it. First of all, understand that your core fans or “tribe” is only a piece of […]
Continue readingWhy Does A Big Arms Dealer Own A Piece Of Pandora?
It’s safe to say that if you’re involved in music, the last thing you think about is making war. That’s why it comes as a great surprise to discover that the world’s largest arms dealer, Lockheed-Martin, owns 184,000 shares of Pandora worth almost $2 million. To be sure, this is a drop in the bucket […]
Continue readingProMusicDB Founder Christy Crowl On Episode #134 Of My Inner Circle Podcast
If you’re lucky enough to have worked on a variety of music projects, you’re no doubt aware that many times you don’t receive the necessary credit. Even worse, sometimes everything from IMDB to Wikipedia gets your credits wrong. Something has to be done to make sure that the information is correct and thorough. That’s why […]
Continue readingNeil Young Gives In And Puts Music Back On Streaming Services
Neil Young pulled his music off of every streaming service in 2015 because of the poor sound quality in favor of his own Pono service, but in a reversal, now he’s back. Although last May his music was made available on Tidal, now it can be found on both Spotify and Apple Music. Pono was […]
Continue readingMusic Industry News Roundup For The Week Of 11/4/16
Here’s the Music Industry News Roundup for the week of November 4rth, 2016. We’re coming to the end of the year, and as a result, starting to see a number of year-end stories. And it looks like the piracy argument will never die. Check it out. YouTube Red is a bomb. It only managed to sign up […]
Continue readingThe Chart That Tells The Music Business Story
Rarely does one chart say so much about how an industry goes as does this one from Fortune. It’s the revenue generated by the recorded music business over the last 40+ years, and it shows the staggering loses that it suffered with the onset of digital music, as well as how the industry has responded to […]
Continue readingPackaging Band Member Remains A New Way To Sell Albums
Sales of physical product are declining year after year yet record labels, artists and bands continue to release them. As formats that you can hold in your hand become much less desirable, it’s more difficult to get the public interested in purchasing them. The experimental San Francisco band Negativland has found a way to go beyond the usual value-adds included […]
Continue readingMastering Engineer Gene Grimaldi On Episode #133 Of My Inner Circle Podcast
Most mastering engineers start in recording before they transition into mastering, but Gene Grimaldi took a different route, beginning his career at Sony’s New Jersey CD pressing plant instead. But Los Angeles called and Gene’s mastering journey began at the venerable Future Disc, from there eventually working his way up to chief engineer at Oasis Mastering. […]
Continue readingAvenged Sevenfold And Warner Music Test The 7 Year Rule
California has an interesting law on the books called the “7 Year Rule” that releases employees from a personal services contract, like a record deal, after 7 years. Th was actually part of a law that was enacted way back in 1872 as a way to protect the then burgeoning entertainment industry and helped to […]
Continue readingMusic Industry News Roundup For The Week Of 10/28/16
Here’s the Music Industry News Roundup from the week of October 28th, 2016. As always, it’s a mixed bag of different industry items that caught my eye. Let’s do it. Pandora lost a lot of money and listeners in the last year. The company may be transitioning to a full interactive platform, but it could be […]
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3 Reasons Why Your Music Isn’t Being Listened To
If you’ve released some music recently and are surprised at how low the stream or view counts are, there are a lot of things that you can blame, but probably most of them aren’t at fault. Before you can fix the problem, you have to look inward first. Here are 3 reasons why your music […]
Continue readingWill We See Higher Royalty Rates From SiriusXM Soon?
Low royalty rates are something that concerns every artist, label, songwriter and publisher. The good news is that they’re gradually rising, and since there are more paying subscribers to streaming services every year, the revenue pie is also getting larger. This may take an even better turn if the proposed new rate increase that SoundExchange wants from SiriusXM […]
Continue readingDirk Ulrich From Brainworx And Plugin Alliance On Episode #132 Of My Latest Inner Circle Podcast
Dirk Ulrich is the founder of 2 great music plugin companies, Brainworx and Plugin Alliance, but his journey into software development involved an extensive stint as a studio owner and producer first. In this interview, we talk about some of the company’s very cool plugins, Dirk’s outlook on the future of plugins, as well as […]
Continue reading11 Popular Artists Still Not Streaming
Billboard recently posted a very interesting article about 11 artists, some major, that still can’t be be found on a streaming network. While you have to admire that they stand for their principles, it does seem to be a somewhat dated view, since streaming has not only become a major source of income for previous […]
Continue readingMusic Industry News Roundup For The Week Of 10/21/16
Here’s the Music Industry News Roundup from the week of October 21th, 2016. It’s some pretty good news for the recorded music industry, more on music subscriptions and some interesting lawsuits. Let’s get to it. The music business has seen a lot of growth this year. Up 3.2% globally and more than 8% in the […]
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