Tag Archives for " YouTube "

December 20, 2018

10 Basic Concepts For Success In Today’s Music Business

Music business concepts on the Music 3.0 Blog

Much has changed in the music industry over the last few years that affect an artist’s ability to be successful. Some of it is brand new and a result of the technology we use, while some of it is good common sense that’s been used over and over over many decades of the business. Here […]

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December 4, 2018

Producer Frank Fitzpatrick, YouTube Royalties, And Easing Rosewood Restrictions On My Latest Inner Circle Podcast

Frank Fitzpatrick on the Music 3.0 Blog

My guest today on the podcast is Frank Fitzpatrick, who’s a multi­-platinum selling record producer, Grammy-­nominated songwriter, social entrepreneur and award-­winning filmmaker.  Frank started in the business in concert promotion but soon became a protege of hit producer Richard Perry. His eyes were always on music for film rather than hit songs though, and he’s been quite successful […]

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YouTube Launches The Copyright Match Tool

YouTube Copyright Match on the Music 3.0 Blog

There are a lot of practices on YouTube that one might categorize as “unseemly,” and one of the biggest is re-uploading a video. That means that a viewer downloads your video then uploads it on their channel and classifies it as their own. YouTube has heard content creators cries for help though, and has launched […]

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Facebook Takes A Swipe At YouTube, And YouTube Swipes Back

YouTube premieres on the Music 3.0 blog

Facebook has been aiming for YouTube ever since it introduced video a few years ago, and although it’s done an admirable job of becoming a viable video platform, it’s efforts seemed to have plateaued as serious content creators still prefer the Google subsidiary. That isn’t keeping Facebook from trying something new however, and it’s using […]

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Instagram Launches IGTV, It’s New Long Form Video Service

Instagram IGTV on the Music 3.0 blog

Facebook has been losing its teen users and its video assault on YouTube has plateaued, so the next logical step is to include long form videos on its Instagram service. That’s exactly what happened as the company announced its release of IGTV, a new feature that will be available on existing Instagram accounts and a new […]

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YouTube’s New Charts, The Guitar Isn’t Dying, And EveAnna Manley On My Latest Inner Circle Podcast

EveAnna Manley on the Music 3.0 blog

My guest on the Podcast this week is EveAnna Manley, the president, CEO and sole owner of Manley Labs. For the last two decades EveAnna’s been instrumental in the continued proliferation of high-end tube gear to both the pro audio and hi-fi industries. She’s as smart as they come in this business and so incredibly […]

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Music Video Distribution Won’t Change Much As Vevo Finally Succumbs To YouTube

Vevo logo on the Music 3.0 blog

I wonder how many times YouTube viewers watched an “official” music video from their favorite artist and saw the Vevo logo on the video or in the song’s description. I wonder how many actually thought to themselves, “What the heck is a Vevo?” That, my friends, was the main problem of the major record labels’ […]

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YouTube Music To Finally Launch, Along With Full Artist Credits

Youtube Music logo on the Music 3.0 blog

After much speculation on features and timing, YouTube Music is slated for a soft launch tomorrow. The service will replace its YouTube Red service with with two tiers and a lot of features that users should like. YouTube Music’s tiers will include YouTube Music at the industry standard $9.99 per month that features mostly audio-only […]

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Disney Audio Director Nick Peck On My Latest Inner Circle Podcast

Nick Peck on the Music 3.0 blog

My guest this week is composer, sound designer, musician and technologist Nick Peck. For the last 20 years Nick has been a sound designer and audio director for interactive projects and games at Skywalker Sound, Activision, Lucasarts, and now at Disney Publishing Worldwide. Nick runs the audio department at Disney that handles sound design, music […]

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More Music Is Played On YouTube Than All Other Platforms Combined

YouTube Music Streams on the Music 3.0 Blog

The latest IFPI report describing the economics of the recorded music business of 2017 is out and among the interesting tidbits is the fact that there was more music streamed from YouTube last year than Spotify, Apple Music and all other streaming platforms combined. Considering that the per user royalties paid back to the music […]

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It Looks Like Google Will Shut Down Its Play Music Service

Google Play Music on the Music 3.0 blog

There are big changes coming to Google and YouTube’s music streaming services soon as the company tries to consolidate them all into one offering. According to a report at 9To5Google, Google will shut down its poorly titled Google Play Music streaming service and merge it into the new upcoming YouTube Remix service. YouTube also has […]

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Which Streaming Service Pays The Most? You’ll Be Surprised

Streaming Services on the Music 3.0 blog

Streaming royalties are a completely moving target, and what’s reported as the average payment today will certainly change tomorrow. The reason is that there are so many variables that go into calculating a stream payment. That said, the chart below from Statista provides the gross payouts to labels per stream from each major streaming service. […]

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New YouTube TrueView For Reach Ads Could Mean More Revenue For Artists

TrueView YouTube ads on the Music 3.0 blog

YouTube has rolled out a new variety of advert that may end up bringing in more ad dollars not only for artists and bands, but anyone who posts an interesting video on the service. Known as TrueView for Reach, the new ad type is similar to standard TrueView ads that can be skipped after 5 […]

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