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About Bobby Owsinski

Bobby Owsinski is a producer/engineer, author, blogger, podcaster, and coach. He has authored 24 books on recording, music, the music business and social media.

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February 24, 2023
  • in Music Industry News by Bobby Owsinski

Breaking Down Global Music Consumption

Breaking down global music consumption

Way back in the day there used to be only 2 ways you listened to music, either by radio or vinyl record. Slowly that expanded to cassette, CD, then television (like MTV when it first started). Today there are 9 ways that we consume music on a regular basis, according to the IFPI. Indeed, global […]

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February 23, 2023
  • in Inner Circle Podcast by Bobby Owsinski

Legendary Engineer Ken Scott, Bandcamp Numbers, And UAD Plugins Unchained On My Latest Podcast

Legendary producer/engineer Ken Scott

My guest this week is legendary engineer/producer Ken Scott, who has a list of accomplishments and credits that are almost too long to list. After getting his start at Abbey Road Studios as a teenager, Ken went on to become one of the five engineers for The Beatles, as well as for solo projects for […]

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February 22, 2023
  • in Music Industry News by Bobby Owsinski
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  • 2 comments

The Audio Listening Habits Of Each Age Group

Audio listening habits of each age group

Each generation is different and that’s abundantly obvious in a multitude of ways. The differences really jump out at you when it comes to audio listening habits though, as shown by MusicWatch. The company broke down these habits into 8 “audio clusters” that really crystalize the sweet spots for demographics that go beyond just age. […]

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February 17, 2023
  • in Music Industry News by Bobby Owsinski

The Top 10 Highest Paid Entertainers In The World

Top 10 highest paid entertainers in the world

Forbes compiled its annual list of the top 10 highest paid entertainers worldwide, and while the list covers the entire entertainment community, it’s interesting to see the musical artists that made it. All told, these 10 made over $1.3 billion dollars combined last year. That’s not much comfort if you’re a musician, songwriter or artist […]

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February 16, 2023
  • in Inner Circle Podcast by Bobby Owsinski

Industry Advisor Kelli Richards, Our 32 Hour Day, And Disinfecting Microphones

Music and tech industry advisor Kelli Richards

On my latest podcast episode: Listen to it the at BobbyOInnerCircle.com, or on Apple Podcasts, Amazon Music, Stitcher, Mixcloud, Google Podcasts, Spotify, Deezer, TunIn Radio, and RadioPublic. Enjoy the show!

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February 14, 2023
  • in Music Industry News by Bobby Owsinski

8 Don’ts For Good Social Media Health

8 don'ts for social media health

If you’re too attached to social media (it doesn’t matter which platform) it will destroy your mental health and that’s a fact. Fortunately it’s fairly easy to remain a sane user if you follow some common sense rules and manage to restrain yourself when necessary. Here are 8 Don’ts on social media compiled by social […]

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February 9, 2023
  • in Music Industry News by Bobby Owsinski

Van Halen Author Steve Rosen, Cassettes Making A Comeback, And A New Manufacturing Home For Audio Gear On My Latest Podcast

Steve Rosen - Tonechaser Edward Van Halen book

On my latest podcast episode: Listen to it the at BobbyOInnerCircle.com, or on Apple Podcasts, Amazon Music, Stitcher, Mixcloud, Google Podcasts, Spotify, Deezer, TunIn Radio, and RadioPublic. Enjoy the show!

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February 8, 2023
  • in Music Industry News by Bobby Owsinski
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  • 1 comments

I Bet You Can’t Guess What The Top U.S. Streaming Music Service Is

Top streaming music service

When it comes to a streaming music service, everyone knows that Spotify has the most paid users, but does it have the most users? Surprisingly no, not by a long shot. When it comes to both combined paid and free music consumers in the U.S., YouTube comes out on top by a wide margin, as […]

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February 2, 2023
  • in Inner Circle Podcast by Bobby Owsinski

Legal Music Piracy, Google AI Music Creation, And Music Business Author Emily White On My Latest Podcast

Music Business Author Emily White

On my latest podcast episode: Listen to it the at BobbyOInnerCircle.com, or on Apple Podcasts, Amazon Music, Stitcher, Mixcloud, Google Podcasts, Spotify, Deezer, TunIn Radio, and RadioPublic. Enjoy the show!

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February 1, 2023
  • in Music Industry News by Bobby Owsinski

The Different Strategies For Search vs. Social (Hint: They’re Opposite)

Search vs. social

It doesn’t matter if you’re an artist, band, songwriter or a musician, you need (and probably already have) an online presence. And it has to be strong. If not, it can be the difference between staying busy with gigs or sitting home practicing, or having your new video go viral versus sitting on YouTube gather […]

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January 26, 2023
  • in Inner Circle Podcast by Bobby Owsinski

Spotify Skip Rates, ChatGPT Tube Screamer, And Engineer Kevin Paul On My Latest Podcast

Mixing and mastering engineer Kevin Paul

On my latest podcast episode: Listen to it the at BobbyOInnerCircle.com, or on Apple Podcasts, Amazon Music, Stitcher, Mixcloud, Google Podcasts, Spotify, Deezer, TunIn Radio, and RadioPublic. Enjoy the show!

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January 24, 2023
  • in Music Industry News by Bobby Owsinski
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TikTok “Heating” Shows That Its Videos Aren’t As Viral As They Seem

TikTok heating videos to go viral

One of the things that TikTok users like most about the platform is that the video views were thought to be hard to game, especially by influencers and record labels. Although no one knew much about how the TikTok algorithm worked, it did seem to be somewhat democratized. Unfortunately, a new report from Forbes says […]

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January 20, 2023
  • in Music Industry News by Bobby Owsinski

Yes, Music Piracy Is Still Here (But In Another Form)

Music piracy of streaming royalties

Way back in the old music download days music piracy ran rampant and the music industry freaked out as a result. This caused a lot of irrational moves, the most egregious being lawsuits against its own customers. Once streaming came along the business released a sigh of relief because those big bad pirates were finally […]

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January 19, 2023
  • in Inner Circle Podcast by Bobby Owsinski

Sync Songwriter’s Chris SD, Shallow Catalog, And Audio File Formats On My Latest Podcast

Sync Songwriter's Chris SD

On my latest podcast episode: Listen to it the at BobbyOInnerCircle.com, or on Apple Podcasts, Amazon Music, Stitcher, Mixcloud, Google Podcasts, Spotify, Deezer, TunIn Radio, and RadioPublic. Enjoy the show!

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January 18, 2023
  • in Music Industry News by Bobby Owsinski

Which Music Career Stage Do You Fit Into?

Which career stage are you at?

One of the main drivers for music business success is how long you’re willing to hang in there. It’s obviously a lot easier to struggle through times of no money when you’re in your twenties than when you get older and have a family to worry about, but some lifers put that aside and continue […]

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