Covid didn’t keep the recorded music industry down last year as revenue was up more than 9% to around $12 billion. That marks the 5th straight year of growth for the industry. While it may signal happy days in the label corporate offices, it’s still down from the industry’s top level of $14.6 billion in […]
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My guest on the podcast this week is  two time Emmy winner Lars Deutsch, who was born into a non-musical family and was astounded when he discovered that a guitar needs tuning. From those humble beginnings he went from heavy metal guitarist, to singer, to songwriter, to a Masters in classical composition, to international performances of his classical […]
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It goes without saying that video is an important promotional element for any artist these days. The fact of the matter is that most artists only consider the standard music video as the only thing they need, when in fact there’s so much more that can be done with the medium. Here are the 5 […]
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Spotify announced that it will be launching its new Spotify HiFi CD quality lossless audio tier later in the year. Although there were very few specifics given, the company did say that high-definition audio was one of the most requested features that they’ve received. Audio quality on Spotify currently tops out at 320kbps, so a […]
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My guest on the podcast this week is producer/multi-instrumentalist and educator David Franz, who wrote the very first book on Pro Tools as well as creating online courses for both Berklee Online and Lynda.com. Besides running his label Underground Sun and EDM artist development and even production company Underground Sol, David is also the content manager for […]
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I’ve posted this before but now seems a good time to bring it up again. Social media marketing is the lifeblood of artists and bands everywhere since, except for live performances, that’s where your audience is. The problem is that it’s easy to fall for a number of misconceptions about what it can do for […]
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If you have a live show or even an extra long song on YouTube, you have to point to that long piece any time you post the link. Even worse, if you want to embed the video, you have to hope that someone is willing to watch the whole thing, which can be a problem […]
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My guest on the podcast this week is John Oram, who started his career in the music business as the drummer for Mariann Faithful and a fill-in for the Yardbirds. On the side he began working at Vox during its heyday, contributing his expertise to the development of the wha-wha pedal, the fuzz box, the Continental organ, and […]
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A while back I posted about the Record Deal Simulator, where you could get a good idea of how much you could make from your deal under a variety of circumstances. Now there’s a royalty simulator for music publishing as well. The publishing royalty simulator is pretty cool in that you can plug in the […]
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For those that think that streaming networks are rolling around in cash, that may be true, but the old adage “It’s not how much you make but what you keep,” still applies. According to its latest Q4 filing, Spotify collected $9.5 billion in revenue last year, but still keeps losing a lot of money. The […]
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My guest on the podcast this week is Matt Boudreau, who started as a drummer, experiencing 6 figure record deals before eventually settling in behind the glass as a mixer and mastering engineer. Matt has since gone on to launch the hugely popular Working Class Audio podcast with more than 300 episodes under his belt. During our interview […]
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It’s very easy to focus on just the area that you’re familiar with when it comes to marketing your music, but the key to growth is to go beyond what you know. The fact of the matter is that we live in a global economy and there may be many other locations that are fertile […]
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We all love Top 10/20 lists, even though much of the time they’re somewhat subjective. Here’s one that I couldn’t resist though. It’s the Top 20 most successful music artists of all time by Stacker. Actually Stacker’s list is of the top 50, but I condensed it down a bit here. The list takes awards […]
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My guest on the podcast this week is Mike Cave is a multi-Platinum award-winning record producer, mixer and mastering engineer. Over the course of his career, Mike has worked with artists as diverse as Elvis Costello, KRS-One, Lewis Capaldi, Fatboy Slim, Bob Dylan, The Charlatans, Echo & The Bunnymen and many more on a variety of award-winning and […]
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In case you’re not aware, your core fans crave your communication. The superfans hang on every word, watch every video, and eagerly await any graphic or music track. That said, communication is a two-way street, and the artist must be just as willing to listen to his or her fans as talk at them, which […]
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