Tag Archives for " advertising "
March 13, 2017
- in Tips by Bobby Owsinski
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- 3 comments
The Gatekeepers In The Way Of Getting Your Music On Commercials
More and more artists, bands and songwriters are interested in getting their music placed in a commercial, but unfortunately it’s not getting any easier. That’s because a wide array of gatekeepers stand in the way of any placement. A great article from Jordan Passman combined with the following infographic outlines just where the gatekeepers lie. […]
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February 3, 2017
Music Industry News Roundup For The Week Of 2/3/17
Here’s the Music Industry News Roundup for the week of February 3rd, 2017. This has been a big week for social media changes, but there are still some interesting record label-related developments. Let’s get into it. Sony earned $1.2 billion from streaming last year. It still made more from physical sales, but not by much. Streaming is changing […]
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April 22, 2016
- in Tips by Bobby Owsinski
How Long Should Your Teaser Video Be?
Many artists and bands will post a teaser video of their album before it’s released, or as a brief sampler afterwards. The problem is that there’s several schools of thought on how long the teaser should be. One school has it that shortest is best, since YouTube attention span is around 8 seconds. The second […]
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