Tag Archives for " Facebook "

The Best Times To Post On Social Media In 2019

Best time to post image

When it comes to social media promotion, the time of day that you post can be just as critical as the content that you’re posting. There are some generally accepted post times that apply to the various networks, but some new research has tweaked those a little. I’ve posted before about the best times to post, but […]

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December 20, 2018

10 Basic Concepts For Success In Today’s Music Business

Music business concepts on the Music 3.0 Blog

Much has changed in the music industry over the last few years that affect an artist’s ability to be successful. Some of it is brand new and a result of the technology we use, while some of it is good common sense that’s been used over and over over many decades of the business. Here […]

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Facebook Takes A Swipe At YouTube, And YouTube Swipes Back

YouTube premieres on the Music 3.0 blog

Facebook has been aiming for YouTube ever since it introduced video a few years ago, and although it’s done an admirable job of becoming a viable video platform, it’s efforts seemed to have plateaued as serious content creators still prefer the Google subsidiary. That isn’t keeping Facebook from trying something new however, and it’s using […]

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Instagram Launches IGTV, It’s New Long Form Video Service

Instagram IGTV on the Music 3.0 blog

Facebook has been losing its teen users and its video assault on YouTube has plateaued, so the next logical step is to include long form videos on its Instagram service. That’s exactly what happened as the company announced its release of IGTV, a new feature that will be available on existing Instagram accounts and a new […]

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Facebook Losing Teens, The Creative Cycle, And Mixer Andrew Maury On My Latest Inner Circle Podcast

Andrew Maury on the Music 3.0 blog

My guest on the Podcast this week is record producer, mixing engineer and songwriter Andrew Maury. Andrew is one of the few mixers who has made the transition from mixing live sound to the studio, and he’s had a lot of success, especially lately working on big hits by Shawn Mendes. In the interview we […]

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7 Ways To Increase Your Facebook Fan Engagement

Facebook engagement on the Music 3.0 blog

When all is said and done, increasing your engagement is the best way to increase your Facebook fan base. There’s a lot to read about growing your Facebook audience in the 2nd edition of my Social Media Promotion For Musicians handbook, but here  are 7 ways for that to happen for you to keep in […]

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Social Media Usage Is Going Down In The U.S.

Social media usage 2018 on Music 3.0 blog

Have we reached peak social media? It’s beginning to look that way if the data from The Infinite Dial study is to be believed. The annual report is a collaboration between Edison Research and Triton Digital and takes a look at the digital and analog consumption habits of people in the U.S. This year’s version […]

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March 1, 2018

5 Ways For Artists And Bands To Take Advantage Of Facebook’s New Algorithm

Facebook algorithm on Bobby Owsinski's Music 3.0 blog

It seems like as soon as we get used to the latest Facebook “updates” the service changes the game yet again. That’s what happened at the end of last year when the social platform reconfigured its News Feed algorithm once more in order to help get rid of spammy content and fake news. That’s the […]

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Facebook Signs Another Music Licensing Deal

Music Licensing on the Music 3.0 blog

Facebook isn’t in the music streaming business yet, but it sure looks like it’s going that way. The platform recently signed another music licensing deal, this time with ICE Services, which is a licensing group and copyright database that represents PRS in the UK, STIM in Sweden and GEMA in Germany. The deal covers not only Facebook, but Instagram, Oculus and Messenger […]

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February 14, 2018

Facebook Appears To Losing Young Users To Snapchat

Facebook Snapchat

Every few months there’s a new study that finds that Facebook is losing the youngest generation to some other social network. In the meantime, the network giant just gets larger and stronger. This latest study from research firm eMarketer states that less than half of U.S. Internet users ages 12 to 17 will use Facebook […]

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December 1, 2017

What’s The Top Market For Many Artists? It’s Mexico City

Mexico City

Whenever we think of the top music market for an artist, the major city centers of New York, Los Angeles or London immediately come to mind. One that’s been off the radar but is coming fast is Mexico City, and it’s already the #1 market for a diverse number of artists like Diplo, Adele, Dua Lipa, Radiohead, Shania Twain, Harry […]

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Facebook Acquires Source3 To Take Another Step Towards Music

Source3 acquired by Facebook

Music hasn’t been a huge priority on the Facebook platform until now, but there’s a lot going on behind the scenes to make you think that it will be in the future. The latest move in that direction involves Facebook acquiring rights management startup Source3, which specializes in analyzing branded intellectual property in user-generated content. But […]

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