Tag Archives for " Facebook "
January 11, 2017
Facebook To Start Running Mid-Video Ads
Content creators have been complaining about the fact that there’s no way to monetize their content on Facebook the way you can on YouTube. Those days look to be coming to an end, however, as industry insiders now say that Facebook will start testing mid-video ads soon. As with YouTube, the revenue from the ads will be […]
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January 6, 2017
Music Industry News Roundup For The Week Of 1/6/17
Happy New Year, and here’s the first Music Industry News Roundup of the year for the week of January 6th, 2017. We’re just coming off a major holiday and things are slowly ramping back up. Let’s see what happened. The Blackstone Group acquires SESAC. Just think about that for a second. A big investment group now owns a […]
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December 29, 2016
Facebook Looking For An In-House Composer
It looks like you can expect a lot more from Facebook in 2017 in more ways than one. The company is advertising for an in-house composer to add to its in-house sound design team. According to the advert: The in-house Music Composer role requires 10+ years of professional experience in the music industry, plus experience […]
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December 23, 2016
Music Industry News Roundup For The Week Of 12/23/16
Here’s the Music Industry News Roundup for the week of December 23rd, 2016. Surprisingly enough, there’s a lot of music business-related and social news this week, despite the Holiday season. iHeart Radio is in big financial trouble. Radio is dying in general, and a few years ago when the hedge funds bought in they didn’t realize that […]
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November 28, 2016
- in Book Excerpt , Tips by Bobby Owsinski
4 Rules To Avoid Your Fans Wrath On Facebook
If you’re an artist or band and you’re on Facebook, you want to make that audience grow and keep them engaged. The problem is that there are right and wrong ways to do this. Choose the wrong way and you either look like a schmuck or even worse, anger your fanbase. Here are 4 rules […]
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November 11, 2016
Music Industry News Roundup For The Week Of 11/11/16
Here’s the Music Industry News Roundup for the week of November 11th, 2016. The news was rather slow this week, probably due to the election. That said, there’s still plenty of news, especially on the record label front. Let’s get into it. Universal Music’s streaming revenue has topped $1 billion this year already. And streaming is just getting […]
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October 27, 2016
- in Tips by Bobby Owsinski
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3 Reasons Why Your Music Isn’t Being Listened To
If you’ve released some music recently and are surprised at how low the stream or view counts are, there are a lot of things that you can blame, but probably most of them aren’t at fault. Before you can fix the problem, you have to look inward first. Here are 3 reasons why your music […]
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October 20, 2016
How Fan’s Video Copies Sold Adele’s “Hello”
We all know how powerful video can be when it comes to having a hit, but a recent analysis of Adele’s “Hello” by Pexeso really drives the point home that video copies play a huge part in fan awareness. The site tracked the hit song over a period of 101 days, starting on its October 22nd release […]
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October 17, 2016
How Video Views On Various Platforms Are Counted
Video views are an important measurement for not only artists and bands, but record labels, advertisers and sponsors. A high number of views can lead to not only to label and sponsor interest, but also has a snowball effect of more viewers wanting to watch as well. When it comes to monetizing video views though, the problem […]
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October 6, 2016
The Best Times To Post On Social Media
When it comes to social media promotion, the time of day that you post can be just as critical as the content that you’re posting. There are some generally accepted post times that apply to the various networks, but some new research has tweaked those a little. Hubspot took a look and came up with the best […]
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September 30, 2016
Industry News Roundup For The Week Of 9/30/16
Here’s the music industry news roundup from the week of Sept 30th, 2016. There’s a wide range of topics this week that run the gamut from album sales to social networks to acquisitions to bankruptcy, so let’s get to it. Adele gets her second Diamond album in the US. Her album 25 just went past the 10 […]
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September 29, 2016
Study Says To Use Facebook Live If You Want To Reach Millennials
If your audience is composed of millennials, then it’s time to start using Facebook Live, according to a new report by UBS. The company surveyed 2,000 U.S. consumers aged 13 and up on social media usage as well as video consumption and found that Facebook’s relatively new service is the go-to service for that age group, followed […]
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September 23, 2016
Music Industry News Roundup For The Week Of 9/23/16
Here’s the music industry news roundup from the week of Sept 23rd, 2016. Streaming in the news again, but what else is new. It at the heart of the music industry’s evolution right now Don’t be surprised to see cheaper pricing tiers at all of the services, not that the barriers have been broken. Universal and Sony […]
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September 19, 2016
Here Comes Twitter Video Complete With A Revenue Share
Twitter video is a relatively new element for the service, and it’s being generous in that it’s will to share what it makes from it with content creators. What’s more the company is even giving the lion’s share to the people that make the videos as well. In an effort to boost a stagnant user base, Twitter […]
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September 8, 2016
How Facebook Determines What’s In Your News Feed
Facebook is the most important social platform for many artists and bands, but the problem is, once you start to get good at using it for promotion, FB goes and tweaks the Newsfeed algorithm, which changes everything works. TechCrunch recently posted an great overview on how the FB News feed works, as well as a whole […]
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