• Home /
  • Social Media Promotion for Musicians

Tag Archives for " Social Media Promotion for Musicians "

November 8, 2018

Want More People At Your Gigs? Don’t Be Afraid To Send Gig Reminder Emails

Gig Reminder Emails on the Music 3.0 Blog

Artists and bands need to make their fan base aware of any upcoming gigs. A single email isn’t enough to get the word out, but many artists are afraid to send out more. Here’s an excerpt from the second edition of my Social Media Promotion For Musicians book that outlines a gig reminder strategy that has proven […]

Continue reading

4 Tips For Using Instagram Stories To Promote Your Music

Instagram Stories For Promotion on the Music 3.0 blog

Instagram is becoming the go-to social platform for music these days and the service keeps on getting hotter. One of its main features is Stories, and its sometimes both misunderstood and underutilized when it comes to promoting your brand and music. Stories can be powerful in this regard, however, when used with a little thought. […]

Continue reading

3 Possible Social Scenarios That Make An Artist Website More Important Than Ever

social scenarios artist website on the Music 3.0 blog

Many artists are tempted to just rely on a Facebook page or Instagram account as their main online point of contact, but that strategy can have a number of unforeseen problems. Here’s an excerpt from my the 2nd edition of my Social Media Promotion For Musicians book that explains why having a dedicated website can be a great […]

Continue reading

The Essential Elements Of An Artist Or Band Online Press Kit

Online Press Kit on Bobby Owsinski's Music 3.0 blog

It’s amazing that so many brands (which includes artists and bands as well as companies) don’t have a proper “Press” section on their website that contains all the information that a journalist or blogger might need when writing a story. I speak from personal experience as a writer in that I’m always surprised with what I can’t find […]

Continue reading

7 Ways To Increase Your Facebook Fan Engagement

Facebook engagement on the Music 3.0 blog

When all is said and done, increasing your engagement is the best way to increase your Facebook fan base. There’s a lot to read about growing your Facebook audience in the 2nd edition of my Social Media Promotion For Musicians handbook, but here  are 7 ways for that to happen for you to keep in […]

Continue reading

20 Tips And Tricks To Make Your Twitter Life Easier

Twitter tips and tricks on the Music 3.0 blog

Twitter is great for building your brand and an amazing way to reach a lot of people that you probably couldn’t reach any other way. That’s said, after eleven years and over 300 million daily active users, many musicians are still confused by Twitter. Many seem baffled as to why anyone would want to use […]

Continue reading
April 19, 2018

The Best Day Of The Week For Sending Your Email Newsletter

email newsletter on the Music 3.0 blog

You’ve finally finished creating your newsletter email and it’s time to hit the send button. But is it really? It turns out that the exact day and time that’s optimum to send your email has been extensively studied, and thanks to the built-in scheduler now offered by Email Service Providers (ESPs), you can be sure […]

Continue reading

Website Performance Metrics That Every Artist And Band Should Know

Performance Metrics on the Music 3.0 blog

When it comes to measurement, one of the things that can happen is that it’s easy to be almost overwhelmed by the data that a measurement tool can provide. Here’s an excerpt from the 2nd edition of my Social Media Promotion For Musicians handbook that shows how to interpret the performance metrics in order to understand […]

Continue reading

Does Your Website Have A Booking Section?

website booking section

One of the things that’s vital to getting your band gigs is a booking section on your website that provides all the information that a promoter needs to answer both pre and post booking questions. This excerpt from the 2nd edition of my Social Media Promotion For Musicians handbook outlines the details that are particularly […]

Continue reading
January 25, 2018

5 Tips For A Killer Artist Website Design

website design

Thanks to online website builders like WordPress, Wix, Weebly and Squarespace, it’s now incredibly fast and easy for an artist or band to set up a website. That said, just because it’s easy to do doesn’t mean that what you’ll come up with will be visually appealing. Since so much of website engagement is built around how the site looks […]

Continue reading

Does Your Email Newsletter Meet These 5 Legal Requirements?


You may not know it, but there are a number of things that are legally required in every email newsletter blast that you send out. While some email services automatically address these, it’s still important to know what they are and why they’re enforced in the first place. After all, you don’t want your email […]

Continue reading
1 2 3