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Music Industry News Roundup #6

Music Industry News Roundup

Here’s the music industry news roundup from the last week. Warner Music was in the spotlight, as was Sony/ATV publishing, but Spotify and YouTube couldn’t stay out of the news if they tried. Warner Music signs with Vevo. Warners is the last of the big 3 major labels to do a deal with Vevo, but it finally […]

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1 Percent Of YouTube Channels Get 93 Percent Of The Views

Youtube - 1% get 93% of views

The numbers in total are staggering. To date, there are roughly 2 billion total videos on YouTube that have been watched a total of 39 trillion times, totaling 196 trillion minutes (or 400 million years) of time spent, according to Bernstein Research. What might be most interesting is that out of billions of videos, viewership tends to be […]

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A SoundCloud Demise Would Create A Void For Indie Artists

SoundCloud

SoundCloud is seeking a buyer, and that could make it much more difficult for indie music artists across all genres to have their music heard. The streaming music service is reportedly seeking a sale in the $1 billion range in a deal that could alter that part of the music landscape for a long time. According to […]

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Where Music Artists Go Wrong On YouTube

YouTube where music artists go wrong

YouTube is capable of making people stars, and while that happens to exceptional content creators, most of them are not music artists. One of the reasons that artists don’t fall into the YouTube star category is that their general mindset is still set in the past. Here are the 4 places were artists go wrong on YouTube, […]

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Music Industry News Roundup #3

Music Industry News Roundup

Here’s some interesting music business news from the last week. As always, it’s surprising how some old topics keep on coming back to life, and the new topics that we never expected pop up. Streaming music has surpassed YouTube music views. They said it would never happen, but streaming music is now more popular that […]

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Engineer/Gear Manufacturer Steven Slate On My Latest Inner Circle Podcast

Steven Slate

I’m very pleased to have engineer/gear manufacturer Steven Slate on Episode #117 of my Inner Circle Podcast. Steven will discuss his journey from musician to engineer to manufacturing some of the coolest and most forward-thinking audio gear available today. You’ll also hear all about what goes into to making a product like the Virtual Mic or the […]

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June 22, 2016

Music Artists Need More Than Taylor Swift In Their DMCA Challenge

Artists need a leader

With Taylor Swift and U2 the latest superstars to sign a petition to congress complaining about the 1998 Digital Millennium Copyright Act (DMCA), the movement appears to be gaining traction. Chances are this one ends up like others before it though, with lots of strong talking points presented, Congressman shaking their heads yes, but not […]

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June 8, 2016

What If Google Had Bought Michael Jackson’s Half Of Sony/ATV?

Google Buys Sony/ATV?

Word came out over the weekend that Google was a clandestine bidder for Michael Jackson’s half of Sony/ATV Music Publishing, and the news had the music business wiping its collective brow in relief. Had that purchase happened, we might be looking at a very different industry landscape today. To recap, last March a buy-sell clause […]

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May 27, 2016

5 Tips For Increasing YouTube Engagement

YouTube Engagement

Even though Facebook is catching up, YouTube engagement is still a primary concern for every artist. Information is power, and some brand new data about viewership on YouTube help to maximize its usefulness as a promotional tool. For instance, video length is one of the biggest deciding factors for engagement. Videos under one minute are […]

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Facebook’s New Slideshow Feature Just For Music Videos

Facebook watching

It’s obvious that Facebook has been gunning for YouTube for some time now, and the service now claims that it now has more video viewers (although that’s debatable). That’s not enough though, as Facebook will soon introduce a feature called Slideshow that will allow users to create their own soundtracks from a list of licensed popular songs. Although only […]

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YouTube Adopts A New Tool For Faster Royalty Payments

Digital Sales Report Flat File

One of the things that bugs artists, songwriters and labels about YouTube is that it’s pretty difficult to get precise information about views and payments. In many cases, views aren’t counted and in other cases payments take too long to arrive. YouTube is hoping to alleviate those problems by implementing a new tool based on the […]

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Amazon Launches YouTube Rival With Amazon Video Direct

Amazon Video Direct

User generated videos must be a really big business because another huge online player just jumped into the arena with YouTube and Facebook. Yesterday Amazon announced the launch of its new video posting service, called Amazon Video Direct, in the United States, United Kingdom, Germany, Austria and Japan. The launch partners include Conde Nast Entertainment, HowStuffWorks, Samuel Goldwyn […]

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Major Labels Say That Content ID Not Effective Enough

Copyright content ID

The 3 major labels are furthering their attack on YouTube, the platform they love to hate. With licenses up for renewal soon, the majors are trying their best to gain some leverage in the negotiation, so they have filed a submission to the US Copyright Office claiming that YouTube’s Content ID is ineffective in identifying uploads using […]

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