A New Reality For Music Celebs Sets In As Twitter Followers Are Slashed

Twitter Followers Slashed on the Music 3.0 Blog

Last week Twitter took the drastic step of removing millions of inactive or fake accounts, resulting in follower counts dropping for nearly everyone on the platform. Until recently, it wasn’t in Twitter’s financial interests to delete those accounts even though it knew of their existence, but pressure from Congress and various State investigations thanks to Russian […]

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YouTube Launches The Copyright Match Tool

YouTube Copyright Match on the Music 3.0 Blog

There are a lot of practices on YouTube that one might categorize as “unseemly,” and one of the biggest is re-uploading a video. That means that a viewer downloads your video then uploads it on their channel and classifies it as their own. YouTube has heard content creators cries for help though, and has launched […]

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3 Possible Social Scenarios That Make An Artist Website More Important Than Ever

social scenarios artist website on the Music 3.0 blog

Many artists are tempted to just rely on a Facebook page or Instagram account as their main online point of contact, but that strategy can have a number of unforeseen problems. Here’s an excerpt from my the 2nd edition of my Social Media Promotion For Musicians book that explains why having a dedicated website can be a great […]

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Surprise! Apple Music Now Has More Paid Subscribers Than Spotify In the U.S.

Apple Music subscribers on the Music 3.0 blog

In what many consider a stunning revelation, it’s been reported that Apple Music actually has surpassed Spotify in paid subscribers in the United States. Apparently both gone past the 20 million mark, with Apple Music now slightly out in front. If you’d have polled a group of music insiders about subscriber levels a year ago, […]

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Vinyl Surges Again, Jazzmaster Is The New Strat, And Engineer Ed Seay On My Latest Inner Circle Podcast

Engineer Ed Seay on the Music 3.0 blog

Imagine that you’ve been given the task of taking the vocal from an album by one of the biggest artists of all times and tasked with putting more modern music around it, but you have to make it as seamless as possible. That’s what influential Nashville engineer Ed Seay did in working on a new […]

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Best Buy Winding Down CD Sales Pounds Another Nail Into The Format’s Coffin

Best Buy CD Sales on the Music 3.0 blog

On July 1st, Best Buy was supposed to end its long history with the Compact Disc (better known as the CD). The company had announced months ago that it had set that date as its deadline for ending sales completely, but according to several reports, is still is selling them, although with greatly reduced inventory and floor space. […]

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Indie Labels Now Account For 14 Billion Streams Per Month

indie label streams on the Music 3.0 blog

Most artists and bands would prefer to be signed to a major label instead of an indie, but the fact of the matter is that indies are gaining strength, especially where streaming is concerned. Indie label association Merlin (which consists of more than 20,000 indie labels, imprints and small distributors) reported that its member’s streams have […]

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Grammy Refinements, JBL Pro Changes, And Engineer Clark Germain On My Latest Inner Circle Podcast

Clark Germain on the Music 3.0 blog

My guest on the podcast this week is engineer Clark Germain, who started in the business doing live sound around Hollywood for the likes of X, Circle Jerks, Agent Orange and Social Distortion to name a few. Eventually he began working at some of Hollywoods most prestigious studios, gaining credits on records by Michael Jackson, […]

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