Music 3.0 Music Industry Blog - Page 93 of 121 - Producer and best selling author Bobby Owsinski's look at the new music industry and how social media plays a part in it.

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November 20, 2017

in Music Industry News by Bobby Owsinski

Despite Predictions, Blockchain Will Not Be The Future Of The Music Industry

Blockchain

Just about every month for the past couple of years there’s been an article or post by a major publication about how blockchain technology is going to revolutionize the music business. It’s supposedly the savior of the industry because finally “artists will get paid,” record labels will be able to charge CD-level prices again, and […]

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#blockchain #taylor swift

November 17, 2017

in Music Industry News by Bobby Owsinski

UnitedMasters Aims To Be A Record Label Alternative

United Masters

If you’re an artist, there’s less and less of a need to be with a record label today, since so much of what a label once provided can now be accomplished on a DIY basis. What record labels are really good at though, is turning an artist into a superstar, since the infrastructure required for […]

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#20th Century Fox #Andreessen Horowitz #google #Steve Stoute #United Masters

November 16, 2017

in Book Excerpt , Tips by Bobby Owsinski

The 1000 True Fans Theory Explained

1000 true fans

In the latest version of my Music 4.1: A Survival Guide For Making Music In The Internet Age book I explain that making a living in music is considered the new success, as we shift our priorities to DIY. That said, the way that’s accomplished is by have a group of core fans. In the following excerpt […]

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#1000 true fans #Kevin Kelly #Music 4.1: A Survival Guide For Making Music In the Internet Age #Wired

November 15, 2017

in Music Industry News by Bobby Owsinski

LyricMerch Allows Fans To Print Their Favorite Lyrics On Merch

LyricMerch sample

Here’s an idea that makes you wonder why it took so long to come about. A new company called LyricMerch allows you to print your favorite song lyrics on a range of products that include coffee mugs, T-shirts and even shower curtains. The company is a subsidiary of LyricFind, a lyric licensing company with a […]

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#LyricFind #LyricMerch #lyrics #merch

November 14, 2017

in Inner Circle Podcast by Bobby Owsinski

Mastering Engineer John Greenham On My Latest Inner Circle Podcast

My guest on this week’s podcast is Mastering engineer John Greenham, who has won 3 Grammy’s and been nominated for 6 others. His client list includes work for Katy Perry, Mary J Blige, Ice Cube, Jennifer Lopez, Sam Smith and many more. We spoke at length about mastering via phone from his studio in in […]

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November 13, 2017

in Music Industry News by Bobby Owsinski

Can A Lip-Syncing Site Be Worth $800 Million?

musical.ly

If you’re a musician then you probably aren’t aware of lip-synching site Musical.ly. After all, why pretend to create music when you’re able to do it for real? That’s said, there are millions of people everywhere who find doing short clips of themselves lip-syncing to hit songs is a lot of fun – 200 million of […]

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#Apple Music #ByteDance #lip syncing #Live.ly #Musical.ly

November 10, 2017

in Music Industry News by Bobby Owsinski

The Main Studio Rule And How It Affects Local Radio Stations

Main Studio rule

In 1934 the FCC instituted a rule that a radio station had to have a main studio within its transmission area that also had to be accompanied by a full-time staff during business hours. While this rule might have been a boon to local radio for much of the last century, it’s been somewhat of a […]

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#James Cridland #main studio rule #radio

November 9, 2017

in Tips by Bobby Owsinski

Twitter Etiquette Rules Everyone Should Know

Recently Twitter doubled its character limit from 140 to 280, and while I’m not so sure that it will be a good thing in the long run, it certainly makes it a lot easier to complete a thought. That said, there are certain unwritten rules that attempt to keep people on the platform from annoying […]

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#etiquette #Social Media Promotion for Musicians #Twitter

November 8, 2017

in Music Industry News by Bobby Owsinski

Could Your Next Album Release Be On Floppy Disk?

floppy disk

Releasing albums on long outdated formats has gone from novelty to trendy, with cassettes being the latest so-called “dead” format to make a comeback. That said, there are still old formats out there that have yet to be mined, and one that almost 100% of people everywhere (especially the ones that used them) never expected […]

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#Commodore C64 #floppy disk #Remute

November 7, 2017

in Inner Circle Podcast by Bobby Owsinski

Musicpreneur Tommy Darker On My Latest Inner Circle Podcast

Tommy Darker

Musicpreneur Hub is a global community of music entrepreneurs where you can ask anything about music and your question will be connected with handpicked, top industry experts to answer. Tommy Darker is a musician, lecturer at the University of Westminster, speaker at global music conferences, and the founder of that great music resource site. I […]

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#ads #cassettes #Musicpreneuer Hub #Tommy Darker #YouTube

November 6, 2017

in Music Industry News by Bobby Owsinski

If An Election Can Be Influenced, How About A Music Award?

MAMA music awards

There seems to be no doubt that recent elections in a number of countries have been influenced by outside sources. Given the enormous scale and difficulty of doing that, it seems like something as inconsequential as a music award would be easy to affect. It looks like that actually happened in the 2017 Mnet Asian […]

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#MAMA #Mnet Asian Music Awards Awards #music awards

November 3, 2017

in Music Industry News by Bobby Owsinski

Indie Labels Now Make Up 38% Of The Music Business

WIN indie labels

If you thought that there are only three major labels working in the music industry today, then you’re wrong. A new study has found that indie labels generated more than $6 billion last year, which is good enough for 38% of the market, making them essentially a fourth major label. The study came from Worldwide […]

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#indie labels #Mark Mulligan #MIDiA Research #Worldwide Independent Network

November 2, 2017

in Book Excerpt , Tips by Bobby Owsinski

The Top 10 Merch Items With The Highest Profit Margin

merch

Performing live is only one ingredient of the recipe for artist or band to make money. Merchandise (other terms include swag or merch) is a significant component in supplementing your income. It’s always been an important portion of the income of an artist, but until recently was considered just an ancillary revenue stream. Today it’s […]

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#merch #Music 4.1 #profit margin

November 1, 2017

in Music Industry News by Bobby Owsinski

Artist Visits To Streaming Services Show Why Radio Feels Old

Radio old

If ever there was a sign that radio is a promotional thing of the past when it comes to breaking a record, Pink recently visited every Spotify office and Apple Music headquarters in order to muster support for her latest release. This seems to be a growing trend, where artists are ignoring terrestrial radio in […]

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#Billboard #Pink #terrestrial radio

October 31, 2017

in Music Industry News by Bobby Owsinski

Austrian Audio Founders On My Latest Inner Circle Podcast

Austrian Audio

Recently Harman International decided to close its AKG Vienna operation, which was a real shame after 70 years of being an industry leader in microphone and headphone technology (I bet you have at least 1 AKG product in your audio toolbox). Usually a closure like that means that a lot of good people and industrial […]

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#AKG #Austrian Audio #Harman International #iHeartRadio #mic stand

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