Bobby Owsinski

Author Archives: Bobby Owsinski

TuneCore Direct Advance Offers Artists Automated Advances

It could be a sign that digital music aggregation has either grown up or is adopting a label model, but regardless of the reason, TuneCore has launched a program called TuneCore Direct Advance that offers automated advances to artists signed to distribution or publishing deals. This is certainly a first for this arm of the industry, and […]

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Music Industry News Roundup For The Week Of 4/14/17

Music Industry News Roundup

Here’s the Music Industry News Roundup for the week ending on April 14th, 2017. The news this week is varied, but interesting, with Spotify in the lead again. Let’s get into it. Recording artists are lobbying Capitol Hill to get paid for radio airplay. This has been an ongoing struggle for a couple of decades but the […]

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The Reason Why YouTube Pays Artists So Little

YouTube user generated content

The recorded music business is rejoicing at the fact that after more than a decade, it finally has some strong revenue growth. The best part is that the growth looks like it will continue, as paying for streaming has finally gone mass market and listeners have seem the light of the benefit of paying at […]

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Mastering Engineer Gavin Lurssen On My Latest Inner Circle Podcast

Gavin Lurssen

Gavin Lurssen started as a protege of the great mastering engineer Doug Sax (the very first indie mastering guy) but quickly forged his own way and sound, first at the famed Mastering Lab, then at his own Lurssen Mastering in Hollywood. Along the way he’s mastered projects for everyone from Foo Fighters, Queens of the […]

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Would You Pull Your Music Off The Radio?

pull music off radio

Almost from the beginning of the industry, recording artists have complained about not being compensated for radio airplay. Sure, songwriters get paid, but artists and labels never receive a dime. This is a phenomena unique to the United States, since in most other countries artist compensation has long been settled. While legislation to pay artists […]

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Music Industry News Roundup For The Week Of 4/7/17

Music Industry News Roundup

Here’s the Music Industry News Roundup for the week ending on April 7th, 2017. It’s been another big week in the world of streaming, but there’s other news as well. Let’s get into it. Streaming is now making more money than downloads ever did. And Steve Jobs said it would never happen. Some good charts and comparisons here, […]

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Alesana Guitarist And Revival Recordings Founder Shawn Milke On My Latest Inner Circle Podcast

Shawn Milke

Shawn Milke’s band Alesana had been touring almost non-stop since 2004 when he decided to tap the brakes and get off the road for a bit. This resulted in the creation of Revival Recordings, which lives by the inspirational mantra “Good Music By Good People.” Now with distribution through Artery/Sony Red, the label continues to […]

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Happy Days – US Music Growth The Most In 20 Years

Music sales growth

In record label executive offices across the U.S. there’s rejoicing as the latest RIAA numbers show a double digit increase in revenue for the first time in almost 20 years. The latest figures show that the recorded music market in 2016 brought in $7.7 billion, up a bit more 11% over the previous year. And […]

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Music Industry News Roundup For The Week Of 3/31/17

Music Industry News Roundup

Here’s the Music Industry News Roundup for the week ending on March 31st, 2017. There is less news about streaming than in past weeks, but there’s still lot of very interesting items nonetheless. Let’s get into it. New music is cool, but it’s old music that sells. The weekly Top 50 is only worth less than 4% of the total […]

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March 30, 2017

6 Tips To Improve Your YouTube Video Search Results

YouTube video search results

Videos on any platform can be used as an effective marketing tool, but you must observe some essential SEO, or Search Engine Optimization, techniques for that to happen. Before you go live on a video, here are 5 tips that will improve its search results: 1. Name your video something descriptive. “Untitled_bandvideo12.mov” is not descriptive […]

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