Every artist, whether they’re selling out arenas or still working in clubs, has two types of fans. Most artists never bother to differentiate between the two and therefore don’t grow their fan base as quickly because they tend to cater to the wrong group. In this excerpt from the latest edition of my Music 4.1: […]
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Video is an important part of every artist’s tool box these days. While many prefer to stay within the confines of produced videos uploaded to YouTube or Facebook, live streaming video can be extremely effective as well. Google Hangouts and Facebook Live have been the predominant ways to broadcast to fans and followers, but Facebook has […]
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Mike Elizondo is a musician, songwriter and producer who’s worked with hit artists as diverse as Dr. Dre, Eminem, and 50 Cent, to Kieth Urban, Maroon 5 and Carrie Underwood, to Avenged Sevenfold and Mastadon. He was nominated for producer of the year in 2008, and has a ton of huge singles and albums to […]
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If you read my Production Blog, the you’ve probably seen my 10 Cool Holiday Gifts For Musicians post a few days ago. Here’s another gift guide, but this one concentrates just on music business and social media. 1. Music 4.1: A Survival Guide For Making Music In The Internet Age You know that I’m biased […]
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Here’s the Music Industry News Roundup for the week of December 16th, 2016. There are a lot of interesting news items again this week (more than usual for so late in the Holiday season), so let’s get right into it. Global music grew by a billion dollars in 2016. That’s a big deal because it was at […]
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It looks like all of those rumors about Spotify buying SoundCloud have turned into nothing more than words on paper. Word is now out that any hopes of a deal between the two companies has been squashed, although months of talks almost lead to a deal. Why? Although it hasn’t been officially announced, Spotify is […]
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Neil Young has finally gotten the message about his Pono high-fidelity service, only it’s a couple of years too late. Originally conceived as a download service complete with its own dedicated player, the development took way too long and when it launched potential users had already moved on to streaming instead of buying downloads. Now the […]
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We’d all like to have a mic cabinet filled with the most coveted vintage mics, but few of us can afford even one of those beauties. That may all change thanks to the new generation of modeling microphones, which bring you an excellent rendition of the best of the best in vintage mics in one […]
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It used to be that just one good review in a magazine could sell loads of albums. Even a bad review could be really good for business if it was in a publication like Rolling Stone. That’s all changed since magazine reviews have become pretty irrelevant as the music world has moved online. Now its […]
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Here’s the Music Industry News Roundup for the week of December 9th, 2016. There’s a lot of news this week, especially on the streaming side of things, so let’s get right into it. The three major labels experienced growth this year, all thanks to streaming. Many feel that the industry has finally turned the corner on revenue, especially […]
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One of the downsides of live music is that only so many people can experience it at any one time. Whether it’s a club, concert or festival, attendance is limited to only the people that are able to make it to the venue, even though many more may desire to do so. Live video feeds […]
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A recent look at a day in the life of YouTube by Pexeso is extremely illuminating. First of all, it’s not as music-centric as it was previously, with only 5% of its videos now dedicated to music. Those amounted to 11% of total views, which comes in 4th behind gaming, entertainment, and people and blogs. Another eye-opening […]
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There are stars, then there are superstars, then there’s Justin Bieber, who seems to shine brighter than the rest. On this week’s podcast, Justin’s studio partner Josh Gudwin will discuss what it’s like recording, mixing and even producing one of the biggest names in the entertainment universe. On the intro we’ll take a look at […]
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As I’ve said many times here and in my book Social Media Promotion For Musicians, just being on a social network doesn’t mean that you’re using it effectively for promotion. There’s a mindset that’s need before you can use any network as a promotional tool. Here are 12 questions to ask yourself (thanks to this […]
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Here’s the Music Industry News Roundup for the week of December 2nd, 2016. We’re still in Holiday Hangover so news is light again this week. The fact of the matter is that activity drops off substantially from Thanksgiving through about the 2nd week of January. There is some news to report though, so let’s get into […]
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